SENSIS
Who we are:
An integrated cross-cultural marketing agency. We reflect and embrace America’s cultural diversity to develop meaningful marketing programs that drive measurable conversions. We opened our doors in 1998 (as Focus Multimedia). We started building websites and have expanded into a full-service advertising agency, helping our clients take advantage of the fundamental changes in the marketing world – the emergence of digital technologies, expanded multiculturalism, and the transformative impact of social media.
What we are looking for:
Senior Digital Media Planner Buyer
As Senior Digital Media Planner/Buyer, you will work as part of a team leading media planning and buying for a Direct Response client. To be considered, candidates must possess strong leadership skills, a successful track record of presenting to clients, demonstrate an advanced level of media planning/buying across digital media, be resourceful, be able to think on your feet, embrace juggling multiple deadlines and truly enjoy working in a collaborative team environment.
- Maintain positive, professional relationships with key day-to-day clients.
- Report on campaign metrics routinely and recommend optimizing the media mix, tactics, and targeting.
- Produce, analyze, and present campaign wrap-up reports.
- Develop and present optimization strategies.
- Work closely with Media Supervisor and Director to craft custom media plans.
- Develop and maintain media workflows and timelines for all projects.
- Manage vendor relationships and stay informed on the latest media innovations.
- Provide strategic direction and guidance in all RFPs and negotiations to ensure recommended tactics, partners, and programs deliver against stated goals.
- Oversee client billings and vendor invoices.
- Ongoing management of client budgets and flowcharts
- Closely track media investments and reconcile monthly billing.
- Serve as a go-to resource for junior staff and contribute to their development.
What you’ll bring along:
- Agency experience working in highly collaborative, integrated teams.
- Minimum 3-5 years of managing digital media, focusing on performance and conversions.
- Direct experience translating media performance into actionable insights.
- Skilled at presenting reporting and optimization recommendations directly to clients
- Digital media experience including Display, Programmatic, Paid Social, Paid Search, Digital Video, Digital, and Audio
- Experience working directly in a DSP (Basis preferred)
- Skilled in the use of media planning systems (i.e., Strata) and third-party ad servers (DCM)
- Strong aptitude in math
- Advanced Microsoft Office skills with exceptional Excel skills (i.e., a strong command of pivot tables and creating compelling presentations in PowerPoint)
- Critical thinker leverages data to inform strategic recommendations.
- Strong work ethic and social skills
- Self-motivated, yet works well in a team environment.
- Solid analytical and problem-solving skills
- Ability to learn new software and processes quickly.
- Pride in quality of work and an eagerness for feedback on how to improve/develop your skill set
What we offer:
Medical, Dental, Vision, Aflac, 401K, Generous PTO – Potential growth opportunities
Where:
Los Angeles – hybrid work from home, office, and client site
Salary range:
$65,000 – $70,000