VP, Marketing

About us

Keyway is a Series A stage PropTech company. We are building a new ecosystem for commercial real estate where every deal, no matter how big or small, receives the right resources and systems to succeed. We leverage AI to identify commercial real estate opportunities and our own technology to ensure that the transaction itself is transparent, smooth and predictable. We are not brokers, buyers or sellers – we are connectors.

Our CEO has successfully launched three companies, and our leadership team are alumni from respected companies such as Google, Capital One, McKinsey, Compass, Brookfield, Ares, and Blackstone, among others. We recently raised a $25M Series A, and have raised over $100M in total funding up to this point.

We are backed by Canvas, Camber Creek, Thomvest & FJ Labs, four venture capital firms that have invested in other successful companies like Alibaba, AppNexus, Betterment, Buzzfeed, Dataminr, Dropbox, FanDuel, Houzz, Klarna, Opendoor, Palantir, Stripe, Uber, and Upwork (among others).

We’re looking for a VP, Marketing to develop and oversee integrated marketing strategies to support Keyway’s growth. This position will report into our Chief Business Officer and work closely with our business development, communications, design and product teams.

Scope of Responsibilities

    • Grow brand awareness amongst commercial real estate brokers and sellers, potential partners, investors and talent
    • Drive brand positioning, ensuring it is brought to life consistently with target audiences across multiple channels, traditional and digital in nature
    • Develop and execute an integrated marketing plan for Keyway’s business development and partnership efforts, with measurable success metrics and OKRs
    • Support client engagement amongst institutional clients, HNW investors, and referral channels, both in the U.S. and Latin America
    • Manage the company’s digital marketing initiatives, including website optimization, search engine optimization (SEO), pay-per-click (PPC) advertising, and social media
    • Collaborate with internal and external stakeholders on content, events, product, etc. to engage prospects and clients
    • Build and lead a high-performing marketing team, fostering a collaborative and innovative marketing culture within the organization.

About you

    • Bachelor’s degree required, MBA or advanced degrees a plus
    • Minimum of 7 years of experience in B2B marketing role
    • Proven success in an early stage enterprise (B2B) marketing role
    • Commercial real estate or investment experience preferred

Our Values

    • OWNERSHIP: Make it happen, no matter what.
    • EXCELLENCE: Everything we do is world-class
    • COLLABORATION We trust in the power of working together.
    • WINNING: We’re here to be the best.
    • FAIRNESS: We get deals done, done right
    • FUN: We work hard and we enjoy the ride.

$175,000 – $200,000 a year

This would also have bonus + equity in the form of stock options as a part of the package.

At Keyway we celebrate diversity and recognize the value it brings to our customers and employees. We are proud to be an equal opportunity workplace.

Job Category
Data and Analytics
Job Type
Full Time/Permanent
Salary
USD 175,000.00 - 200,000.00 per year
Country
United States
City
New York
Career Level
unspecified
Company
Keyway
JOB SOURCE
https://jobs.lever.co/keyway/2ad97694-fc2e-4f82-84fb-61be722fe771