Job Description:
Senior Marketing Director, Strategy & Operations, Subscription Partnerships
About Us
Dow Jones is a global provider of news and business information, delivering content to consumers and organizations around the world across multiple formats, including print, digital, mobile and live events. Dow Jones has produced unrivaled quality content for more than 130 years and today has one of the world’s largest news-gathering operations globally. It is home to leading publications and products including the flagship Wall Street Journal, America’s largest newspaper by paid circulation; Barron’s, MarketWatch, Mansion Global, Financial News, Investor’s Business Daily, Factiva, Dow Jones Risk & Compliance, Dow Jones Newswires, OPIS and Chemical Market Analytics. Dow Jones is a division of News Corp (Nasdaq: NWS, NWSA; ASX: NWS, NWSLV).
About the Role
The Senior Marketing Director will oversee the go-to-market strategy and operations for subscriptions partnerships. This means collaborating with partnerships and sales teams in the U.S., EMEA and APAC and leading efforts within the marketing organization to bring new partners to market to achieve business targets. The Senior Marketing Director will also manage partnership marketing operations post-launch and actively engage partners to support renewal.
This brand new hybrid role reports into the VP, Innovation and New Product Development, and will help build out this critical function alongside the VP. The marketing organization is in the NYC office three days a week.
You will
- Advocate for the customer in the go-to-market planning and execution of new and existing partnerships.
- Support VP in building framework, processes and documentation for enterprise subscriptions and the innovation function.
- Partner with Product, Partnerships, Sales, Finance, Legal, Acquisition/Engagement and Brand Marketing teams to bring new products and partnerships to market.
- Project manage pipeline of partnerships and innovation projects to grow subscriptions.
- Manage partnership marketing and innovation budget.
- Have an opportunity to grow and build a team.
You have
- Willingness to work on-site in the (midtown) NYC office at least 3 days per week.
- Minimum 15 years of experience in a subscription and/or comparable e-commerce business, including at least 5 years in a strategic marketing position; Experience in the media and/or publishing industry preferred, but not required. Demonstrated experience developing marketing strategies steeped in customer insights.
- Partnership marketing and/or subscription partnership experience
- Experience building structured frameworks, summarizing analysis, and communicating concepts.
- Fluency in product positioning and marketing.
- Demonstrated experience leading the efficient execution of complex projects.
- Proficiency in conflict management and business negotiation processes.
- Experience collaborating with cross-functional teams to drive results.
- Strong written and verbal communication skills.
Reasonable accommodation: Dow Jones, Making Careers Newsworthy – We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability status, genetic information, protected veteran status, or any other characteristic protected by law. EEO/AA/M/F/Disabled/Vets. Dow Jones is committed to providing reasonable accommodation for qualified individuals with disabilities, in our job application and/or interview process. If you need assistance or accommodation in completing your application, due to a disability, email us at talentresourceteam@dowjones.com. Please put “Reasonable Accommodation” in the subject line and provide a brief description of the type of assistance you need. This inbox will not be monitored for application status updates.
Business Area: CMO – MARKETING
Job Category: Marketing & Product Management
Union Status:
Non-Union role
Pay Range: $100,000 – $250,000
We recognize that attracting the best talent is key to our strategy and success as a company. As a result, we aim for flexibility in structuring competitive compensation offers to ensure we are able to attract the best candidates. The quoted salary range represents our good faith estimate as to what our ideal candidates are likely to expect, and we tailor our offers within the range based on the selected candidate’s experience, industry knowledge, location, technical and communication skills, and other factors that may prove relevant during the interview process.
Pay-for-performance is a key element in our strategy to attract, engage, and motivate talented people to do their best work. Similarly to salary, for bonus eligible roles, targets are set based on a variety of factors including competitive market practice.
For benefits eligible roles, in addition to cash compensation, the company provides a comprehensive and highly competitive benefits package, with a variety of physical health, retirement and savings, caregiving, emotional wellbeing, transportation, and other benefits, including “elective” benefits employees may select to best fit the needs and personal situations of our diverse workforce..
Since 1882, Dow Jones has been finding new ways to bring information to the world’s top business entities. Beginning as a niche news agency in an obscure Wall Street basement, Dow Jones has grown to be a worldwide news and information powerhouse, with prestigious brands including The Wall Street Journal, Dow Jones Newswires, Factiva, Barron’s, MarketWatch and Financial News.
This longevity and success is due to a relentless pursuit of accuracy, depth and innovation, enhanced by the wisdom of past experience and a solid grasp on the future ahead. More than its individual brands, Dow Jones is a modern gateway to intelligence, with innovative technology, advanced data feeds, integrated solutions, expert research, award-winning journalism and customizable apps and delivery systems to bring the information that matters most to customers, when and where they need it, every day.
If you are a current employee at Dow Jones, do not apply here. Please go to the Career section on your Workday homepage and view “Find Jobs – Dow Jones.” Thank you.
Req ID: 39257