This role is open to be based from: Seattle, WA; Los Angeles, CA; San Francisco, CA; Portland, OR; Chicago, IL
We are seeking a Vice President of Social Strategy who will be responsible for developing creative briefs, marketing programs, and social content for Microsoft.
Imagine being tasked with creating thousands of social assets across multiple social platforms for some of the biggest products in the Microsoft suite. And that those assets were going to be pushed out all around the globe to be seen by millions. Now imagine that you are the one building that machine. Your social strategy would ensure that creative asset is relevant to the target audience, aligns with cultural moments, is developed in a social-first and engaging format, and ladders back to a strategy that drives tangible business results. From developing tight creative briefs for creative teams to overseeing a steadfast editorial calendar, your team will have a pulse on culture, push the clients to take risks, and can prove quantifiable results. If this sounds fun to you, then come work with us!
Part of the Edelman family of global companies, Assembly is a marketing and communications agency built to serve Microsoft in advancing its mission to empower every person and every organization on the planet to achieve more. From media relations and social media to data & analytics and influencer collaborations, we seamlessly integrate various capabilities to develop stories that earn attention. We’re proud to be Microsoft’s agency partner across its Brand social channels; the global PR agency for Xbox; and the influencer agency of Xbox, Surface, Microsoft 365, and Windows; we also help several executives engage critical stakeholders and raise their visibility. Our success comes from our smart, passionate, and curious people, who tell great stories and solve complex business problems day in and day out.
THE JOB:
Part researcher, part cultural observer and anthropologist, part storyteller, part digital strategist, part platform expert, and part creative shepherd. You’re the glue that connects account and creative. You tie our campaigns to the audience by answering the fundamental “whys” and providing consumers with realistic reasons to believe in our clients’ work.
You, the strategic planner, will strengthen partnerships with clients by presenting research-based insights that inform social campaigns and always-on creative content that reaches the right audiences. Your deep understanding of social platforms, audiences, and trending content will keep our teams on the forefront of creative development.
Responsibilities:
- Provide guidance on engagement and participation in evolving social media channels and trending content, identifying and evaluating new opportunities as they pertain to the client and budget
- Connect human truths to business problems to creative strategic recommendations that solve business problems and translate them into compelling creative briefs.
- Partner with creative teams to ensure the creation of high-quality and effective content against business goals
- Oversee team member(s) responsible for social editorial calendar development and agile/reactive opportunities
- Maintain strong attention to detail and a passion for process, able to strategically manage a large volume of creative content
- Understand consumer behavior, human truths, and behavior to create campaign messaging, always-on content series, and inform content types.
- Oversee reporting narrative and help transform data into actionable insights and recommendations
- Understand both the art of storytelling and the science of data. You’ll produce and distill vast amounts of research and push yourself to find a creative, clever, and fascinating perspective on a client challenge in the digital space.
- Exhibit a solid understanding of key client information including general business strategy, industry issues, and trends, products and services offered, key customers, and competitors in the digital and social marketplace
- Can easily develop an understanding of the client’s business environment and strategy.
- Have no problem assembling elegant strategic insights into presentations for senior-level leaders and clients.
Basic Qualifications:
- At least 8 years of relevant experience in research, social media, advertising, management consulting, editorial/media, and publishing an ad, digital or PR agency or publisher.
- A bachelor’s degree or equivalent work experience
Preferred Qualifications:
- EXCELLENT writing and presentation skills.
- You’re a masterful and diplomatic collaborator. Ideally, you’ll have worked across an agency with many stakeholders and teams, including account and analytics.
- You are skilled at participating in, and leading, strategic discussions both internally and with clients.
- Ability to juggle multiple tasks at once.
- Must be a self-starter who’s comfortable solving problems independently. You actively seek solutions and efficiencies.
- Must have a true and dear love for HBR, Warc, Nieman Lab, Fast Co, eMarketer, and similar resources.
- Strong proficiency with research, digital analytics tools, and social platforms for business experience preferred.
- Experience managing direct reports preferred.
$99,000 – $175,000 a year
An employee’s pay position within the salary range will be based on several factors including, but not limited to, relevant education, qualifications, certifications, experience, skills, seniority, geographic location, performance, travel requirements, revenue-based metrics, any contractual agreements, and business or organizational needs. The range listed is just one component of DJEH’s total compensation package for employees. Other rewards may include annual bonuses, a Paid Time Off policy, and region-specific benefits.
Assembly is an integrated agency providing purpose-built communications to Microsoft – bringing strategy, creative, research, social and digital, and influencer marketing together to drive tangible business results and advance Microsoft’s mission to empower every person and organization on the planet to achieve more.
We advocate for ideas based on real audience insights and sound strategic opportunities and bring them to life with creative executions that earn attention. We are the team behind some of Microsoft’s most exciting work across Surface, Xbox, M365, and Windows to name a few. We are the lead agency for the Microsoft brand across social; the global PR agency of record for Xbox; and the influencer agency of record for Xbox, Surface, M365 and Windows. Assembly is also a strategic partner for executive communications across Microsoft Store and several executives across the company.
Our results are a direct reflection of our culture and people – we believe that bringing together diverse perspectives enhance creativity and innovation, and we embrace and celebrate differences both in our organization and through our work. We’ve partnered with Microsoft for 27 years, across 17 countries around the world. Come be a part of our collective story as we partner with Microsoft to enable each other to achieve more.
Assembly Media was founded in 2014 under DJE Holdings to exclusively service Microsoft. In 2019 our parent agency, Edelman, was recognized by AdAge as one of the top 10 creative companies in the U.S. and recognized as a 2019 Best Place to Work.
Employees must be fully vaccinated against COVID-19 (i.e., at least 2 weeks after last dose) and, if hired, present proof of vaccination before start date. Candidates may request an accommodation due to disability, sincerely held religious belief or exception required under applicable law.
Assembly is committed to diversity, equity and inclusion and proud to be an equal opportunity employer. We welcome and encourage racially and ethnically diverse people, members of the LGBTQ community, veterans, parents, individuals with disabilities and members of any and all protected classes to apply.