Job Description
Under general direction, produces publicity materials and content to enhance and promote Sun Devil Athletics through media outlets and internal publicity and various social media channels. Provides promotional support for specific sports programs, and internal publicity resources. Adheres to NCAA and Pac-12 rules and regulations, as well as the policies and procedures of the department, the University, and the Arizona Board of Regents.
Working Environment
- Activities are performed in an environmentally controlled office setting subject to extended periods of sitting, keyboarding and manipulating a computer mouse
- Required to stand for varying lengths of time and walk moderate distances to perform work
- Frequent bending, reaching, lifting, pushing and pulling up to 25 pounds
- Regular activities require ability to quickly change priorities, which may include and/or are subject to resolution of conflicts
- Ability to clearly communicate to perform essential functions
- Schedule to be determined, includes extended hours (nights, weekends and holidays)
- Travel with team required
- Regular use of standard office equipment including, but not limited to: computer workstation/laptop (keyboard, monitor, mouse), printer, fax, calculator, copier, telephone and associated computer/technology peripherals
- General supervision received from the Senior Associate Athletic Director for Media Relations.
Background Check Statement
ASU conducts pre-employment screening for all positions which includes a criminal background check, verification of work history, academic credentials, licenses, and certifications. Employment is contingent upon successful passing of the background check.
Minimum Qualifications
Bachelor’s degree in Journalism, Communications or closely related field and one year of related experience; OR, Any equivalent combination of experience and/or education from which comparable knowledge, skills and abilities have been achieved.
Department Statement
The Sun Devil Athletics (SDA) programs are elite, high profile Division I programs. By definition, Division I programs are the “best of the best” and the ladder by which athletes ascend to the world of professional sports and international competitions, such as the Olympics and World Cup. Moreover, Arizona State University and SDA compete in the PAC-12 conference. This conference is known for having won more NCAA national championships in team sports than any other conference in history.
The vision of SDA is to be a comprehensive perennial top ten NCAA Division I athletics program that empowers Sun Devils to maximize human potential and make a positive impact on our university, community and the world.
The mission of SDA is to provide opportunities for student-athletes to achieve at the highest levels of both academic and athletic excellence, thereby providing them with opportunities for personal growth, offering a unifying force to the campus community, and creating a source of pride among and support from the external constituencies of the university. SDA promotes identity, inclusion and expression to build a strong Sun Devil Community reflective of ASU’s charter.
SDA affirms ASU’s commitment to equal employment and is fully committed to the principles of student-athlete welfare, institutional control, gender equity and inclusion, ethnic diversity, and sportsmanship. This commitment includes creating an environment where student-athletes contribute to a winning tradition while enhancing the campus and local community and competing in a program having integrity and high ethical standards. SDA is committed to a leadership role within the university, community, the Pac-12 Conference, and the nation.
SDA is committed to recruit, retain and develop a gender equitable, inclusive and diversified workforce.
ASU offers up to 24 hours of professional development opportunities per year and a competitive benefits package, which includes paid vacation and holidays, health insurance, free mental health resources, employee discounts and more. In particular, ASU offers a generous tuition discount for employees, their spouses, dependents and retirees. Working in SDA also provides unique access to sporting events and athletic-related discounts.
For more information on ASU benefits, please visit http://cfo.asu.edu/hr-benefitsenrollment.
ABOUT THE AREA :
Located just east of the fifth most populous city in the U.S., Phoenix, ASU is located in Tempe, Arizona.
Tempe and the greater Phoenix area is a vibrant place to live, surrounded by beautiful mountains and a home for professional sports venues, museums, night life, and a vibrant music scene.
You can enjoy Arizona’s warm deserts, lazy rivers and lakes, and cool pine forests, all within a short drive of Tempe. In the winter months, many residents from the Valley of the Sun travel to Arizona’s northern parts for skiing, snowboarding, and other winter activities.
ASU’s Tempe campus is bordered to the north by the popular Tempe Town Lake and Beach Park, a popular place for outdoor activities like paddle boating, biking, and skating. Concerts and festivals frequently occur at the Tempe Beach Park and along the iconic Mill Avenue.
On the ASU campus, Sun Devil Athletics and Gammage offer some of the city’s best entertainment. Gammage hosts a wide range of events, but is most well-known for its musicals. Meanwhile, Sun Devil Athletics is home to 26 collegiate sports.
Desired Qualifications
- Experience in independently managing a sport in media relations/social media as the main contact
- One year public relations writing experience and/or sports information experience.
- Demonstrated knowledge of NCAA bylaws as it relates to publicity and social media.
- Experience in researching and adapting to new public relations practices.
- Experience in multitasking
- Demonstrated knowledge of NCAA Livestats, Stacrew, Genius Stats AP Style, Adobe Create Suite, HTML, MS Office, and inverted-pyramid writing style.
- Evidence of effective verbal, written and interpersonal communication skills.
- Demonstrated knowledge of media placement and preferred background in NCAA Livestats, and other NCAA statistical software.
- Demonstrated knowledge of content management systems and strong ability to update Photoshop files in timely fashion with understanding of all department brand standards for web and social initiatives.
- Demonstrated knowledge of the principles, standards and practices of project management.
- Demonstrated knowledge of web content management systems and practices.
- Demonstrated knowledge of the Adobe Creative Suite.
- Ability to handle multiple complex issues through use of good negotiation skills.
- Ability to work in an environment subject to quickly changing priorities and tight deadlines.
- Ability to stimulate changes in individual, institutional, and corporate behaviors to create a more sustainable environment.
- Ability to lead by example in communicating, participating and encouraging support of the institution’s sustainability programs.
ASU Statement
Arizona State University is a new model for American higher education, an unprecedented combination of academic excellence, entrepreneurial energy and broad access. This New American University is a single, unified institution comprising four differentiated campuses positively impacting the economic, social, cultural and environmental health of the communities it serves. Its research is inspired by real world application blurring the boundaries that traditionally separate academic disciplines. ASU serves more than 100,000 students in metropolitan Phoenix, Arizona, the nation’s fifth largest city. ASU champions intellectual and cultural diversity, and welcomes students from all fifty states and more than one hundred nations across the globe.
ASU is a tobacco-free university. For details visit https://wellness.asu.edu/explore-wellness/body/alcohol-and-drugs/tobacco
Arizona State University is a VEVRAA Federal Contractor and an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other basis protected by law.
Notice of Availability of the ASU Annual Security and Fire Safety Report
In compliance with federal law, ASU prepares an annual report on campus security and fire safety programs and resources. ASU’s Annual Security and Fire Safety Report is available online at https://www.asu.edu/police/PDFs/ASU-Clery-Report.pdf. You may request a hard copy of the report by contacting the ASU PD at 480-965-3456.
Relocation Assistance – For information about schools, housing child resources, neighborhoods, hospitals, community events, and taxes, visit https://cfo.asu.edu/az-resources.
Essential Duties
- Create internal and external publicity and content for Sun Devil Athletics, including assisting in all phases of communications for 3-4 sports and the implementation of any future programs added to Sun Devil Athletics. Job entails being game manager of media relations, statistics and content curation for assigned sports and also assist or oversee social media channels.
- Produce graphics throughout the course of a season, adhering to athletics brand standards to be utilized across SDA’s digital ecosystem.
- Assist in the media relations coordination/management for any and all other Pac-12, Big 12 and NCAA Championships events hosted.
- Collaborate with ASU colleges and the Office of Student-Athlete Development to assist in aggressive publicity of student-athlete’s academic achievements and stories. Includes publicity for GSR, APR, All-Academic awards (conference and NCAA), NCAA Annual Awards, etc.
- Cultivate content for Sun Devil Athletics sport-specific social media accounts (Twitter, Facebook, Instagram, etc.), which reach hundreds of thousands of Sun Devil fans/alumni/donors on a regular basis.
- Respond to requests from media outlets and provides information to facilitate the coverage of Sun Devil Athletics, which includes the high requests from the conference Network, ESPN and the ASU student media.
- Pitch story ideas to media including human interest stories and academic success stories.
- Coordinate interviews with between media members and student-athletes and coaches.
- Maintain archival/records aspect of website for future reference
- Establish and continue positive working relationships with outside media sources
- Perform other duties as assigned by strategic communications leadership.
Instructions to Apply
Application deadline is 3:00PM Arizona time on the date indicated.
To be considered, your application must include the following:
- Cover letter
- Resume/CV
- Three professional references (personal references are not accepted)
Please include all employment information in month AND year format (e.g., 6/88 to 8/94), job title, job duties and name of employer for each position.
Please include all employment information in month/year format (e.g., 6/88 to 8/94), job title, job duties and name of employer for each position.
Resume should clearly illustrate how prior knowledge and experience meets the Minimum and Desired qualifications of this position.
ASU does not pay for travel expenses associated with interviews, unless otherwise indicated.
Only electronic applications are accepted for this position.
IMPORTANT NOTE: What is the meaning of “equivalent combination” in the minimum qualifications? It means one year of higher education or 24 credit hours, is equal to one year of experience. For example, a four year Bachelor’s degree is equal to four years of experience.