Assistant Director for Strategic Communications and Marketing

Posting Information

Posting Information

Department
SW-School of Social Work-380100

Career Area
Public Relations/Communications/Marketing

Is this an internal only recruitment?
No

Posting Open Date
07/27/2023

Application Deadline
08/08/2023

Position Type
Permanent Staff (SHRA)

Position Title
Public Comm Specialist – Advanced

Salary Grade Equivalent
GN13

Working Title
Assistant Director for Strategic Communications and Marketing

Position Number
20057849

Vacancy ID
P017868

Full-time/Part-time Permanent/Time-Limited
Full-Time Permanent

If time-limited, estimated duration of appointment

Hours per week
40

Work Schedule

Monday – Friday, 8:00am-5:00pm

Work Location
Chapel Hill, NC

Position Location
North Carolina, US

Hiring Range
$62,328-$83,000

Pay Band Information

To learn more about the pay band for this branch and role, please see the Career Banding rates spreadsheet.

Position Summary Information

Primary Purpose of Organizational Unit

The mission of the School of Social Work is to advance equity, transform systems, improve lives. The School’s curriculum supports the mission and recognizes the uniqueness of the region served, including concerns for disadvantaged, vulnerable, and oppressed individuals, families and communities. Classes provide rigorous and evidence-based content, and give students the opportunity to explore theory, learn intervention skills and engage in challenging dialogue with colleagues.

Position Summary

This position may be eligible for a hybrid work arrangement that may include a partially remote work location, consistent with System Office policy. UNC Chapel Hill employees are generally required to reside within a reasonable commuting distance of their assigned duty station. If business needs change, an individual employee’s designation may be adjusted with a required minimum of ten (10) business days’ notice unless employee conduct or safety issues necessitate otherwise at the discretion of management.

Advancing equity, transforming systems, and improving lives is the mission of the UNC School of Social Work and drives everything that we do.

Reporting to the Assistant Dean for Strategic Communications and Marketing, the Assistant Director for Strategic Communications and Marketing at the UNC School of Social Work (SSW) acts as content manager and content editor for communications and marketing projects that support the strategic priorities of the mission-driven SSW, the #7-ranked school of its kind in the nation with a world-class reputation for social science research and a more than 6,000-person strong alumni network.

Most importantly, this role acts as a liaison between the department and the School’s research centers, institutes, labs and other affiliates; its upcoming office of community engagement and outreach; and the School’s robust practicum program.

Another key role: The communicator in this position helps ensure that the department’s projects are well-managed from a cost and scheduling perspective. This position typically manages several part-time graduate student appointments per fall and spring semester. The assistant director also helps grant-supported researchers and community engagement and outreach teams identify and find support for their communications projects.

The creative storyteller with excellent project and time management skills in this position is encouraged to capture the School’s dynamic research, teaching, learning and community engagement work.

The Assistant Director oversees and helps to generate content for the School’s fall and spring research impact report microsites; for an annual SSW magazine (summer); for up-to-date and compelling web content; and for marketing of events related to the School. Responsibilities include independently managing these projects; creating compelling material in written, video, photographic and audio forms along with other team members; and delivering the work in a timely manner.

This position works closely with faculty and staff at SSW. In particular, this role ensures that the school’s world-class research efforts, burgeoning community outreach endeavors, and robust practicum program receive excellent coverage across communications platforms and channels.

Departmental projects include e-newsletters, website content, research impact reports, fundraising solicitations, alumni outreach including an annual (printed) magazine, shortform videos, strategic marketing of SSW programs and events, and other digital and print materials.

The position works closely with all of the department’s team members to creatively make the most effective use across multiple platforms of all projects.

This position may be eligible for a hybrid work arrangement that may include a partially remote work location, consistent with System Office policy. UNC Chapel Hill employees are generally required to reside within a reasonable commuting distance of their assigned duty station. If business needs change, an individual employee’s designation may be adjusted with a required minimum of ten (10) business days’ notice unless employee conduct or safety issues necessitate otherwise at the discretion of management.

Want to live in Chapel Hill? If so, we have tons of perks to offer you. Discounts and access to many UNC-CH athletics and performing arts events, gym memberships and many more on campus and local community opportunities along with a perks program that provides employees with over 800 local deals.

Want to live outside of Chapel Hill but still in the area? You have a choice of smaller communities, cities, or even suburbs in areas like Raleigh and Durham. Both living experiences offer a multitude of advantages designed to fit your needs and still enjoy the perks offered by UNC-CH.

Benefits: We encourage you to explore the benefits of working at UNC-CH by visiting Benefits & Leave at https://hr.unc.edu/benefits

Minimum Education and Experience Requirements

Bachelor’s degree in a discipline related to the area of assignment; or equivalent combination of training and experience. All degrees must be received from appropriately accredited institutions.

Required Qualifications, Competencies, and Experience

Superior interpersonal/written and oral communication skills. Knowledge of the techniques for disseminating information to the public through various channels of communication including print, web, email and various existing and new social media channels. Ability to edit and analyze informational materials prepared by others. A high energy level and the drive to be successful.

An employment history highlighted by increasing levels of responsibility. Experience working with strategic and integrated communications planning, as well implementation management.

Proven ability to manage and lead effectively, both people and programs, including planning, resource allocation, budget allocation and supervision. Independent judgment and initiative required. Demonstrated experience working in a highly collaborative, team-oriented environment. Demonstrated experience in setting and achieving challenging goals.

Preferred Qualifications, Competencies, and Experience

Knowledge of WordPress and MailChimp environment and Adobe Creative Cloud strongly encouraged. Previous experience in a higher education setting preferred. Demonstrated experience using and managing a variety of platforms and channels; and the ability to track and evaluate the impact of such to understand organizational reputation. Experience telling social science research stories a plus. Demonstrated related professional experience in marketing, communications, public affairs, or a related field.

Required Licenses/Certifications

Special Physical/Mental Requirements

Ability to use computers and mobile devices to create and publish content.

Ability to travel (an annual conference) and to staff special events (mostly on-site) at off-hours as needed in limited cases (such as, commencement events and annual series). Duties to include timely photography, videography, social media, and writing around those events.

Campus Security Authority Responsibilities

Not Applicable.

Position/Schedule Requirements
Evening work occasionally, Valid NC Driver’s License

Special Instructions

Quick Link
https://unc.peopleadmin.com/postings/262147

Contact Information

Office of Human Resources Contact Information

If you experience any problems accessing the system or have questions about the application process, please contact the Office of Human Resources at (919) 843-2300 or send an email to employment@unc.edu

Please note: The Office of Human Resources will not be able to provide specific updates regarding position or application status.

Equal Opportunity Employer Statement

The University of North Carolina at Chapel Hill is an equal opportunity and affirmative action employer. All qualified applicants will receive consideration for employment without regard to age, color, disability, gender, gender expression, gender identity, genetic information, race, national origin, religion, sex, sexual orientation, or status as a protected veteran.

Job Category
Media, PR and Communications
Job Type
Full Time/Permanent
Salary
USD 62,328.00 - 83,000.00 per year
Country
United States
City
Chapel Hill
Career Level
unspecified
Company
University of North Carolina at Chapel Hill
JOB SOURCE
https://unc.peopleadmin.com/postings/263110