Salary Range
$75,000-$80,000
Workdays
Monday -Friday
Work Hours
8:00 am-4:30 pm
About St. Anthony’s
Founded in 1950, St. Anthony’s is the most comprehensive safety net service center in San Francisco, directly providing food, clothing, medical care, addiction recovery services, access to technology, job training, and other critical resources to the community. Every day we support and are supported by thousands of San Franciscans. Everyone who comes through our doors joins the St. Anthony’s family and helps us create a future where all people flourish.
Principal Responsibility:
The Communications and Marketing team is responsible for telling the story of St. Anthony’s and ensuring the consistency of our brand across all marketing channels. This position will assist in managing and implementing our communications strategy and in developing messaging and copy to tell St. Anthony’s story across marketing channels to raise brand awareness, communicate the guest experience, and increase donor and volunteer participation. In the spirit of our Franciscan values and heritage, our team provides compassion and care daily. As a steward of healing and social justice, you are expected to meet the following duties:
Essential Duties and Responsibilities:
Communications and Public Relations
- Assist in conducting interviews on-site and via phone with guests, volunteers, staff, and donors for various St. Anthony’s communications of all types.
- Coordinate the production of the biannual Spirit Newsletter (print), which includes proofreading stories about guests, volunteers, staff, and donors across the organization, and providing accompanying photography, and working with the designer and printer team to meet deadlines.
- Responsible for the monthly production donor email newsletter in a timely fashion; assist in determining approximately four donor-centric stories, as well as proofreading content, capturing photos, and managing distribution.
- Produce weekly internal email newsletter, Friday Notes, including collaborating with various departments to source stories, conduct interviews, write, edit, and include photographs; manage distribution via email, printed flyers, and PowerPoint slides for the monitors in the breakrooms
- Project manage the production of the Annual Impact Report and CEO Letter.
- Assist in the development of a long-term editorial calendar and editing of on-message blogs or recaps of events and initiatives to share on the website; manage the website content.
- Collaborate with the Development team to draft copy for seasonal and event ads and advertorials.
- Help identify and develop industry event participation and speaking opportunities for key executives.
- Capture St. Anthony’s impact via visual storytelling (photography and video).
- Support other communications needs from all departments, including copyediting, preparing content, drafting letters for leadership, etc.
- Assist with the development of an annual media calendar identifying external opportunities for projected stories to amplify awareness of St. Anthony’s brand.
- Participate in the development of novel and proactive media and outreach engagement efforts, including campaigns and advocacy efforts.
- Assist with the management of media training structure to train and educate staff on engaging effectively with the media for feature stories, expert opinion, and rapid response.
- Assist with media mentions to share on social media, the website, internally, and with staff and the board to amplify stories to audiences.
- Facilitate media interviews on-site and via phone with guests, volunteers, staff, and donors for external publications.
- Collaborate with Social Media Consultant to generate, edit, publish and share engaging, on-brand content (e.g., original text, photos, videos, and news) multiple times weekly on all St. Anthony’s social media platforms.
- Collaborate with Development, Volunteer Services, the CEO’s Office, and the ten-plus Programs to ensure a balanced mix of content is posted that brings to life St. Anthony’s new tagline, Hope Stability Renewal.
- Treat all guests with empathy, dignity, and respect. Seek to understand the other person’s perspective and experience.
- Demonstrate the ability to work effectively across cultures and an openness to learning about cultures not familiar to oneself.
Administration and Operations
- Complete reports and all other paperwork neatly, legibly, and thoroughly.
- Enter data and information electronically as required. Looks up data and reports electronically through a database as requested.
- Understand and follow the organization’s programs, policies, and procedures.
- Participate in regular training and development opportunities to increase personal capacity to apply innovative approaches to daily workflows, service delivery, and functions of the position.
- Assist with responding in a timely manner to media inquiries via email, social media, phone, in-person, or other mode of communication.
- Generate materials to support communications and media relations, including story pitches, press releases, fact sheets, talking points, bios, photos, videos, and itineraries for media tours.
- Engage with St. Anthony’s staff, all amenable guests, volunteers, and donors to develop and shape stories ensuring a steady flow of relevant, timely stories are pitched and secured in targeted media outlets.
- Continually update the media database and media coverage for reporting.
- Assist in performing research on current benchmark trends and audience preferences.
- Assist in setting specific objectives, report on ROI, and continually iterate to increase engagement.
- Communicate with followers, respond to queries in a timely manner, and monitor reviews.
- Collaborate with external vendors.
- Suggest and implement new features to develop brand awareness, like promotions and competitions.
- Stay up-to-date with current technologies and trends in social media, testing design tools, and applications.
- Assist in partnering with St. Anthony’s Human Resources department to post open positions to LinkedIn as the need arises.
- Conduct quarterly branding audits of the ten programs to ensure all collateral and signage is up to date.
- Coordinate with various programs and vendors to order branded items and maintain an updated list of preferred vendors.
Teamwork
- Participate in relevant meetings supporting team communication and the program’s capacity to fulfill organizational goals and mission.
- Collaboratively works with others to achieve team success.
- Manage stress and pressure situations calmly and responsively. Maintain the capacity to control reactions and awareness of how their behavior or response can impact others.
- Consistently demonstrate integrity while working and representing St. Anthony’s.
- Practice direct, respectful, open, and honest communication with their colleagues. Proactively seeks support from team members or management.
- Demonstrate cooperation with coworkers, management, and the community at large.
Minimum Qualifications:
- BA/BS degree in communications or related field or a minimum of 7 years equivalent experience.
- Outstanding written and verbal communication skills, a sensitivity to the nuances of language, and the ability to accurately communicate SAF’s work and gratitude to our donors and the Bay Area community at large.
- Proficient in Mac and Windows platforms, and the Microsoft Office Suite. Some proficiency in HTML, WordPress, Adobe Photoshop, and Adobe InDesign is preferred.
- Demonstrated prior success in social media required.
- Comfortable managing print and web design/development projects with outside contractors.
- Ability to work on multiple projects and quickly adjust to shifting priorities.
- Excellent planning and organizational skills.
- Ability to produce high-quality work with accuracy and attention to detail.
- Ability to meet deadlines, exercise good judgment, and handle high-pressure situations with donors, the media, vendors and others.
- Excellent interpersonal, listening, oral, and written communication skills are required.
- Ability to be polite, diplomatic, and firm. Can set limits and practice professional boundaries with guests, volunteers, donors, and coworkers.
- Ability to work well as a member of a team and work with minimal supervision.
- Availability to work night and weekend events, when necessary, as well as the Thanksgiving and Christmas holidays
- Experience working in a non-profit or community-based social service agency with people experiencing homelessness or poverty desired.
- Commitment to St. Anthony Foundation Statement of Values and a desire to work for a social services agency serving the poor
St. Anthony’s has a diverse workforce, welcoming all ethnicities, faith backgrounds and worldviews. We are also proudly Catholic. Our Franciscan identity is at the core of our mission, namely to uphold the dignity and value of the human person and lift the spirits of those in need to help create a society in which all person’s flourish.
People of color, differently-abled people, LGBTQI+, and folks with lived experience are strongly encouraged to apply.
St. Anthony’s is proud to be an Equal Employment Opportunity Employer. We value diversity of culture, thought, and lived experiences. We seek talented, qualified individuals regardless of race, color, religion, sex, pregnancy, marital status, age, national origin or ancestry, citizenship, uniform service membership/veteran status, physical or mental disability, sexual orientation, gender identity, gender expression regardless of physical gender, or any other consideration made unlawful by federal, state, or local laws.
St. Anthony’s uses E-Verify to validate our new employees’ eligibility to work legally in the United States.