Company Description
At Turner & Townsend we’re passionate about making the difference. That means delivering better outcomes for our clients, helping our people to realize their potential, and doing our part to create a prosperous society.
Every day we help our major global clients deliver ambitious and highly technical projects, in over 130 countries worldwide.
Our team is dynamic, innovative and client-focused, supported by an inclusive and fun company culture. Our clients value our proactive approach, depth of expertise, integrity and the quality we deliver. As a result our people get to enjoy working on some of the most exciting projects in the world.
Job Description
Status: Permanent Position; 5 days per week; Hybrid working
Reports To: NAM Client Engagement & Campaigns Lead, with a dotted line report to the Head of Sustainability, North America
The Opportunity:
With a vision to be the leading asset advisory and capital programs professional services provider operating across real estate, infrastructure and natural resources, the North America region (United States and Canada) is a high growth market for Turner & Townsend. Critical to achieving this milestone is a multi-disciplinary marketing and business development function that strengthens the Turner & Townsend brand and supports our client-facing professionals in capturing new opportunities and growing existing business. The Communications & Marketing Manager, Sustainability is an integral contributor to this team, driving localized marketing and communications strategy and new business development across regions, markets, and business segments as the definition and scope of sustainability expands.
Why it is Great to Work for Turner & Townsend:
At Turner & Townsend, we are passionate about making the difference. That means delivering better outcomes for our clients, helping our people to realize their potential, and doing our part to create a prosperous society. With more than 8,000 professionals in 118 offices across 50 countries, we help our major global clients deliver ambitious and highly technical projects, providing the skills and insight to improve the way they develop, deliver, and operate their physical real estate assets. Across private and public sectors, our talented professionals provide the most innovative solutions for our clients’ greatest challenges. Our clients value our proactive and client-centric approach, depth of expertise, integrity, and the quality of the work we deliver. As a result, our employees get to work for the top global brands on some of the most exciting projects around the world.
Job Summary:
Working closely with our Head of Sustainability, Business Generation and Marketing Leads, business development professionals, and senior leadership across the USA, the Communications & Marketing Manager, Sustainability will be responsible for developing, planning, and implementing communications programs for Net Zero and sustainability client commissions as well as leading the Sustainability team’s timely involvement and response to new business opportunities. This individual will also work with our Head of Sustainability, as an extension of our Business Generation and Marketing team, to research, budget, and plan the team’s involvement in organizations and conferences and support communications and PR campaigns that promote our sustainability expertise, amplify our voice and magnify our influence within the rapidly expanding segment and across the United States. This role will provide support to offices across the USA and may expand support to include the Canada business as needed.
To be successful, the incumbent must be able to lead and guide the communications function across the enterprise and demonstrate a sound understanding of marketing strategy and campaign management. This individual must think strategically, communicate clearly and be able to work with stakeholders to help formulate a viewpoint on complex issues, creating concise and well-written business narratives. The ideal candidate will develop effective approaches to communications challenges, demonstrate strong project management and team collaboration skills, and will nurture highly collaborative internal client relationships with segment/service line professionals and SMEs to drive an integrated approach to corporate communications.
Specific responsibilities associated with the Communications & Marketing Manager, Sustainability role include:
External communications:
- Initiate and execute a Sustainability communications strategy, ensuring all corporate communications activities underpin its themes – through a consistent stream of activity.
- Serve as Communications and Engagement Lead on Sustainability commissions, working as an extension of the client’s in-house team to develop interest and support for Sustainability activities within the client’s workforce and customer base.
- Collaborate on, and assist in, the delivery of flagship communications campaigns to increase awareness of our brand, including our work as a responsible business.
- Liaise with Turner & Townsend’s executive team to provide strategic communications counsel; draft regional executive-level messages, talking points, scripts and speeches as needed.
- Work with the External Communications and Marketing Lead, North America, to lead external media relations campaigns, identifying opportunities, and securing positive media coverage for Turner & Townsend’s leadership team and business priorities; coordinate with reporters/influencers at targeted media outlets.
- Contribute to the development of brand champions to raise our profile and enhance brand awareness across diverse channels, audiences and platforms to increase brand profile and name recognition.
Marketing and content management:
- Draft Sustainability-related copy for marketing collateral and Turner & Townsend global publications and a wide range of sales and marketing materials, including bid proposal responses, video, infographics and other in-person and multi-media platforms.
- Direct internal and external Sustainability focused events to build the firm’s brand profile, coordinating across the North America team to marshal and leverage appropriate resources and support.
- Manage Sustainability focused sponsorships and membership to maximize engagement and ensure a measurable ROI.
- Help author submissions for event speaking opportunities including tailored communications based on audience, recent organizational activities, market trends, and increased likelihood of selection.
Strategic planning and best practice:
- Help guide and define the marketing and communications strategic planning process related to our Sustainability practice.
- Collaborate with internal communications professionals within the North America and global team to ensure an effective and aligned approach.
- Implement communications goals, strategies, and tactical campaigns and programs to support the Sustainability business unit, with a particular focus on North America execution.
Reporting/Management:
- Put measurements and tracking in place to ensure and demonstrate the ROI of all marketing and communications activities.
- Contribute to Board reports, performance reviews and summaries on a monthly and quarterly basis.
Other:
- Act as guardian of the Turner & Townsend brand ensuring consistency across the region.
- Champion global/North America programs, deliverables, and initiatives across the region.
- Quality controls: Ensure all work is performed on time, cost effectively and according to Turner & Townsend’s high-quality standards.
- Manage communications ‘best practices’ – drawing from and contributing to global best practices where relevant.
Qualifications
To provide the support that Turner & Townsend’s client-facing professionals require, the candidate will need 5-8 years of marketing and business development experience, preferably within a B2B professional construction or energy services environment. Required competencies include:
- Bachelor’s degree in Business, Marketing, Communications, Journalism, or the equivalent in prior marketing and business development experience.
- Minimum of 5 years of experience across both bid management and corporate marketing/communications, preferably within the construction consultancy, advisory, legal, architecture, or real estate industries.
- Experience in managing large-scale (multi-office and region) communications campaigns is preferable.
- Understanding of global Sustainability trends and key areas of focus.
- A comprehensive knowledge of the construction consultancy/advisory business that adds value or strategically enhances deliverables and initiatives.
- An ability to identify critical messages and unique selling points, and clearly and effectively communicate them, and to modify standard text to meet the specific requirements of each new assignment.
- An ability to contribute strategic concepts for business and project initiatives and successfully execute those concepts.
- Excellent project management, organizational and problem-solving skills, with a proven ability to implement/enforce procedures and to influence at all levels.
- Should be a self-starter and possess a strong ability to handle multiple projects simultaneously to tight deadlines, with an ability to work in a highly collaborative team environment.
- Superior written, analytical, and oral communications skills; very detail oriented with an eye for design and graphics.
- Creative thinker with an ability to communicate complex ideas in a simple way, both written and verbally.
- Proactive senior-level performer displaying the utmost in integrity, with a solid work ethic.
- An ability to demonstrate consistently the expectations outlined in Turner & Townsend’s Model of Excellence.
- Strong PC skills required. Expert in the use of Microsoft Office package, especially MSWord, Excel, and Power Point. Adobe Creative Suite proficiency desirable. Video and graphic design experience is also a plus.
Additional Information
The salary range for this full-time role is $95K-$175K per year. Ranges are determined by role and level and represent a good faith effort to provide a fair and equitable salary. This range is a reflection of base salary only, not of a total compensation package. Please note Turner & Townsend reserves the right to pay more or less than the posted range, depending on candidate’s experience and qualifications.
Our inspired people share our vision and mission. We provide a great place to work, where each person has the opportunity and voice to affect change.
We want our people to succeed both in work and life. To support this we promote a healthy, productive and flexible working environment that respects work-life balance.
Turner & Townsend is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees and actively encourage applications from all sectors of the community.
Please find out more about us at www.turnerandtownsend.com/
Turner & Townsend does not accept any speculative or unsolicited CV’s that have been sent to our internal recruitment team or hiring managers from agencies outside of our preferred supplier list or that have not followed due process. Any speculative or unsolicited CV’s will be treated as a direct application.
All your information will be kept confidential according to EEO guidelines.
Join our social media conversations for more information about Turner & Townsend and our exciting future projects:
It is strictly against Turner & Townsend policy for candidates to pay any fee in relation to our recruitment process. No recruitment agency working with Turner & Townsend will ask candidates to pay a fee at any time.
Any unsolicited resumes/CVs submitted through our website or to Turner & Townsend personal e-mail accounts, are considered property of Turner & Townsend and are not subject to payment of agency fees. In order to be an authorised Recruitment Agency/Search Firm for Turner & Townsend, there must be a formal written agreement in place and the agency must be invited, by the Recruitment Team, to submit candidates for review.
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Join our social media conversations for more information about Turner & Townsend and our exciting future projects:
It is strictly against Turner & Townsend policy for candidates to pay any fee in relation to our recruitment process. No recruitment agency working with Turner & Townsend will ask candidates to pay a fee at any time.
Any unsolicited resumes/CVs submitted through our website or to Turner & Townsend personal e-mail accounts, are considered property of Turner & Townsend and are not subject to payment of agency fees. In order to be an authorised Recruitment Agency/Search Firm for Turner & Townsend, there must be a formal written agreement in place and the agency must be invited, by the Recruitment Team, to submit candidates for review.