The Maison Chloé was founded in 1952 by Gaby Aghion, an Egyptian-born Parisienne who wanted to liberate women’s bodies from the stiffly formal fashion of the time through a luxury ready-to-wear offering.
For almost 70 years, Chloé has been inspiring femininity by designing fashion collections and accessories, crafting stories, and sharing experiences. Our founder’s forward-looking vision of femininity continues to inspire our long-term commitment to support the advancement of women.
Women moving forward, for a fairer future. This is our purpose guiding all we do. Today, our goal is to create beautiful products with meaningful impact for people and for the planet.
We take pride in receiving B Corp certification. As we mark this new stage, reinventing how we do business, we hope to inspire other organizations.
That’s why we are building teams who are committed to our mission. We want to share this approach within the company and with our community at large.
At Chloe North America, we are proud to employ talent from many different backgrounds, experiences, and identities. We believe that when diversity and inclusion are fully embraced and empowered, creativity and knowledge emerge to deliver excellence. We continue to work towards creating a workforce that represents the diversity of our clients and our communities.
CRM Project Manager Consultant
This is a one-year contract position. Under the supervision of the Senior Manager of Omnichannel Customer Engagement, the CRM Project Manager Consultant will be responsible for the successful execution of the client strategy in North America and support boutique teams enhancing their client portfolio for both new and existing clients. The appointed candidate will support the omnichannel customer engagement department through analytics and data management, clienteling programs, client activations & tech tools support. The CRM Project Manager Consultant will relay the Maison’s Client vision to boutique teams and brings forward local needs and feedbacks. The appointed candidate will play a key role in cultivating a client-centric mindset across the organization and fostering operational excellence.
TASKS & RESPONSIBILITIES:
Client acquisition, retention and loyalty programs:
- Oversee regional contact plan, ultimately driving client loyalty to the Maison. Optimize clienteling pressure for each client segment, prepare target groups, adapt and import assets in clienteling app for each communication channel. Brief boutique teams on clienteling campaigns and monitor results.
- Assess opportunities and risks related to VIC activity and engagement; propose creative solutions tailored to local needs.
- Collect and share best practices and successes stories across all programs.
- Identify eCRM / web push opportunities that are specific to the region, prepare brief for internal submission.
- Oversee client gifting program for the region within the allocated budget. Identify gifting opportunities, manage inventory, and guide boutique teams on utilization to ensure positive ROI.
Analytics and data management:
- Supervise data quality indicators, address training and education needs with relevant local and central teams, feed collaborators with best practices.
- Generate extensive client insights and client studies to support business decision making across the organization.
Client experiences:
- Closely monitor net promoter score and clients’ feedbacks via survey platform, address area of opportunities and initiate teams upskills in partnership with corporate functions. Support network on closing the loop on client issues and involve senior management on resolution strategies.
- Ensure strong adoption of omnichannel services by retail teams through regular trainings and monitoring of activity (livechat, click-from-store, pick-up in-store, return-in store).
- Support omnichannel customer engagement department with development of processes, policies and trainings to drive client discipline and ensure memorable and consistent client experiences are provided across the region.
Client events:
- Contribute to the development of events calendar in partnership with communication and retail functions to acquire new clients and engage existing clients.
- Coordinate organization of regional and international VIC events aiming at developing portfolio of top clients.
Application, systems and tools:
- Oversee adoption and training of clienteling application across all retail teams.
- Partner cross-functionally to collect needs and best practices for tech products enhancement.
- Partner with central Client & IT teams to troubleshoot and investigate technical issues.
- Manage user creation / deletion requests across platforms for all retail employees.
PROFILE:
- Master’s degree in business, marketing, or related field
- Previous experience in CRM, marketing and/or e-commerce
- Excellent written / verbal English language skills along with strong interpersonal and communications skills
- Experience working with data, understanding KPIs and running reports
- Experience in clienteling, developing and driving initiatives
- Knowledge of CRM systems (salesforce, clienteling app) is a plus
- Customer-centric, sense of luxury
- Positive team player
Expected Salary Range: $90,000-100,000.
Salary will be negotiated based on relevant skills and experience.
Richemont offers a generous compensation and benefits package for eligible employees.
Only candidates selected for further consideration will be contacted.