Digital Campaign Manager

We’re hiring a Digital Campaign Manager to join our Media Operations team at Insider Intelligence, the leading provider of research focused on digital transformation.

As a Digital Campaign Manager, you will be key in helping Insider Intelligence grow our Media business. You will be an integral member of the Media Operations team, implementing campaigns across Insider Intelligence’s web, email, and social channels. The Media Operations team works closely with our sponsored clients and internal teams to create and optimize campaigns.

The Ideal Candidate Is:

    • Passionate about email advertising, eager to learn and support our growing client base.
    • Organized and detail-oriented with excellent time management and project management skills.
    • A self-starter always looking for ways to optimize and can embrace Insider Intelligence’s core values to drive excellence through iteration.
    • A natural problem solver who thrives in a fast-paced, results-oriented work environment and adapts quickly.
    • Committed to fostering an inclusive culture and values a representative workplace that embraces diversity of thought and experience.

Key Responsibilities:

    • Work closely with Director of Media Operations to deliver advertising campaigns, by setting up, testing, monitoring, and optimizing campaigns across our email newsletter, website and social channels.
    • Monitor campaign delivery and performance, and troubleshoot technical issues and campaign discrepancies across all ad servers.
    • Conduct impression testing, pace management, performance optimizations, troubleshooting, and reporting for campaigns.
    • Track campaign performance against key performance indicators (KPIs), including but not limited to: email open rates, ad impressions, CTRs.
    • Manage weekly and monthly client reports and analyze campaign effectiveness, while ensuring accurate, clear and timely reporting.
    • Coordinate with Account Managers and Media Operations teams to build and strategize new campaign opportunities.
    • Collaborate with Media Operations team to identify areas of improvement related to campaign data collection processes.

Desired Skills & Experience:

    • Experience in digital advertising, marketing or analytics with experience working at a B2B publisher, media company or advertising agency, is a plus
    • Ability to create digital campaigns and troubleshoot as needed
    • Experience in GAM 360, LiveIntent and any other ad servers, a strong plus
    • Strong proficiency in Google and Microsoft suite of products
    • Excellent written and verbal communication skills, with a proven ability to present analysis and results to a non-technical audience

Salary & Benefits:

    • Base salary: $65,000 – 75,000 (dependent on skills & experience)
    • Medical, health & vision
    • 401k plan with match
    • Additional benefits including commuter benefits, phone reimbursement, gym membership discounts etc.

At Insider Intelligence, we value flexibility and understand everyone’s situation is different. For that reason, we are open to hiring either fully remote or in office employees.

If this sounds like your dream job, please apply online and tell us why you’re a great addition to our team.

Please note that for all positions at Insider Intelligence, there is an exercise component specific to the role to reduce selection bias in our recruiting process and test how you apply knowledge.

About Insider Intelligence:

Insider Intelligence is the world’s leading research company focused on digital transformation. We hire people who are passionate about providing business leaders with actionable data and insights in the areas of digital marketing and advertising, media, retail and ecommerce, financial services, healthcare, and more. Our clients, who rely on our content to make informed decisions, include top global brands within Fortune 1000 companies, as well as smaller firms striving to compete in a digital age.

At Insider Intelligence, we pride ourselves on an inclusive work environment and continuously strive for diversity of thought, identity, and experience while encouraging growth and providing support to team members throughout the organization. Insider Intelligence is committed to corporate transparency through regular business updates and an always-open line of communication. Our employees embody our core values of effectiveness, curiosity, excellence through iteration, efficient communication, and diversity and inclusion.

#LI-Remote

Job Category
Media, PR and Communications
Job Type
Full Time/Permanent
Salary
USD 65,000.00 - 75,000.00 per year
Country
United States
City
New York
Career Level
unspecified
Company
Insider Intelligence
JOB SOURCE
https://jobs.lever.co/insider-intelligence/ef9dfbd6-9703-4a4e-a56c-09ca8981920f