Digital Media Planner/Buyer

SENSIS

Who we are:

An integrated cross-cultural marketing agency. We reflect and embrace America’s cultural diversity to develop meaningful marketing programs that drive measurable conversions. We opened our doors in 1998 (as Focus Multimedia). We started building websites and have expanded into a full-service advertising agency, helping our clients take advantage of the fundamental changes in the marketing world – the emergence of digital technologies, expanded multiculturalism, and the transformative impact of social media.

What we are looking for:

In the role of Digital Media Planner/Buyer, you will work as part of a team responsible for media planning and buying for lead-generation campaigns. To be considered, candidates must demonstrate an advanced level of media planning/buying across digital media, be resourceful, able to think on your feet, embrace juggling multiple deadlines and truly enjoy working in a collaborative team environment.

  • Maintain positive, professional relationship with key day-to-day clients.
  • Report on campaign metrics routinely and recommend optimizations to media mix, tactics and targeting.
  • Produce, analyze, and present campaign wrap-up reports.
  • Develop and present optimization strategies.
  • Work closely with Media Supervisor and Director to craft custom media plans.
  • Develop and maintain media workflows and timelines for all projects.
  • Manage vendor relationships and stay informed on latest media innovations.
  • Lead RFPs and negotiations to ensure recommended tactics, partners and programs deliver against stated goals.
  • Oversee client billings and vendor invoices.
  • Ongoing management of client budgets and flowcharts
  • Closely track media investments and reconcile monthly billing.
  • Serve as a go-to resource for junior staff and contribute to their development.

What you’ll bring along:

Agency experience working in highly collaborative, integrated teams.

  • Agency experience working in highly collaborative, integrated teams.
  • Minimum 2 years of managing digital media, with focus on performance and conversions
  • Experience working directly in a DSP (Basis preferred)
  • Google Display Network, Video and/or Search certification would be ideal
  • Direct experience translating media performance into actionable insights
  • Skilled at presenting reporting and optimization recommendations to clients
  • Digital media experience including Display, Programmatic, Paid Social, Paid Search, Digital Video, Digital and Audio
  • Skilled in use of media planning systems (i.e. Strata) and third-party ad server (DCM)
  • Strong aptitude in math
  • Strong Microsoft Office skills with exceptional Excel skills (i.e., a strong command of pivot tables and creating compelling presentations in PowerPoint)
  • Critical thinker, leverages data to inform strategic recommendations
  • Strong work ethic and social skills
  • Self-motivated, yet works well in a team environment
  • Solid analytical and problem-solving skills
  • Ability to learn new software and processes quickly
  • Pride in quality of work and an eagerness for feedback on how to improve/develop your skill set

What we offer:

Medical, Dental, Vision, Aflac, 401K, Generous PTO – Potential growth opportunities

Where:
Austin, TX

Salary range:

$50,000 – $55,000

Job Category
Media, PR and Communications
Job Type
unspecified
Salary
USD 50,000.00 - 55,000.00 per year
Country
United States
City
Austin
Career Level
unspecified
Company
Sensis Inc.
JOB SOURCE
https://sensisagency.applicantstack.com/x/detail/a2c6vc37qroo