Company Description
pureIntegration is a technology consulting firm with 19+ years of experience servicing Fortune 100 clients headquartered in the DC area. We serve clients in the fastest growing industry of communications, media, and entertainment.
Job Description
We are looking for a Director of Marketing Development to join our pureIntegration team In this role, you will serve in both a strategic and tactical capacity – partnering with solutions leaders to capture the essence of the pureIntegration offerings, translating into powerful marketing campaigns, and working with creative and digital resources to promote pureIntegration services to telecom and media operators and the advertising ecosystem.
Our ideal candidate will have experience working in a consultative fashion, an appreciation of Broadband, Video Media, Advertising technology, next-generation mobile services, and strategic and tactical experience in promoting service offerings and innovative technology solutions which include software development, network engineering, data operations, architectural strategies, and SaaS offerings.
If you thrive in a people-based corporate culture and are passionate about being a part of a dynamic business – promoting services to enable the next generation of broadband, media, and advertising industry this position could be a great fit for you!
This position is based in Reston, VA, and will be a full-time role offering a hybrid schedule.
The annual base salary is $140,000 – $150,000. Candidates will be paid within this range based on their work experience and skills. Candidates are also eligible for our full list of benefits linked here.
Responsibilities:
- Conduct market research to identify emerging trends and opportunities.
- Develop and manage GTM (Go-To-Market) strategies and frameworks, defining strategic objectives, and ensuring alignment with overall business goals.
- Collaborate with Offering leads to capture and distill projects and thought leadership into marketing products, aligning with market needs, emerging trends, and opportunities.
- Coordinate and manage demand generation and lead generation campaigns, establishing KPIs, measuring performance, and optimizing for effectiveness.
- Collaborate with creative and digital marketing agencies to develop, refine, and optimize promotional content, market-facing assets, and artifacts to support and impact sales and marketing initiatives.
- Lead conference and event selection and planning, ensuring alignment with strategic objectives and optimal ROI for the business.
Qualifications
- Minimum of a Bachelors degree in IT, Business, Marketing, or related field.
- Minimum of 10 years of market development experience in the domains of Systems Integration, IT Services & Consulting, with a focus on the technology sectors highlighted.
- Experience in promoting SaaS offerings is advantageous.
- Proficient in conducting market research and analyzing market trends and opportunities.
- Exceptional communication and presentation skills.
- Strong analytical and problem-solving skills.
- Ability to work effectively in a fast-paced, dynamic environment.
- Demonstrated ability to lead, inspire, and facilitate collaborative efforts.
- Innate capacity for creative problem-solving and strategic innovation.
- Ambitious and results-oriented, with a passion for surpassing objectives.
Additional Information
pureIntegration is an Equal Opportunity Employer (EOE), qualified applicants are considered for employment without regard to age, race, color, religion, sex, national origin, sexual orientation, disability, or veteran status. All your information will be kept confidential according to EEO guidelines.
Disability Accommodation for Applicants to pureIntegration
pureIntegration provides reasonable accommodation for qualified individuals with disabilities and disabled veterans in job application procedures. For reasonable accommodation requests, please contact us by email at hr@pureintegration.com or by mail to: pureIntegration, Human Resources Department, 1801 Robert Fulton Dr, Suite 450, Reston, VA 20191. Please indicate the position you are applying for.
EEO is the Law
EEO is the Law Supplement
Right to work (English/Spanish)
Are you self-motivated, collaborative, and client-focused? Are you looking for a challenging and rewarding career? pureIntegration would love to hear from you – your career journey starts here!
pureIntegration, headquartered in the Washington DC area, serves clients in the fastest growing industries – communications, media, and entertainment. In over 19 years delivering Digital Transformation consulting and professional services, pureIntegration has successfully designed, integrated, and deployed winning solutions at scale which have resulted in measurable performance increases for our clients. Our industry-focused offerings and collaborative client approach has resulted in a 97% client satisfaction rating annually.
As a leading service organization, we recognize our most valuable assets are our people, both as individuals and how they come together as a whole. As such, we encourage our team members to become fearless in exploring ideas and opportunities to act on them.
pureIntegration is an Equal Opportunity Employer (EOE), qualified applicants are considered for employment without regard to age, race, color, religion, sex, national origin, sexual orientation, disability, or veteran status.