Director of Marketing and Communications, Marketing & Communications

Empower Every New Yorker – Without Exception – to Live the Healthiest Life Possible

NYC Health + Hospitals is the largest public health care system in the United States. We provide essential outpatient, inpatient and home-based services to more than one million New Yorkers every year across the city’s five boroughs. Our large health system consists of ambulatory centers, acute care centers, post-acute care/long-term care, rehabilitation programs, Home Care, and Correctional Health Services. Our diverse workforce is uniquely focused on empowering New Yorkers, without exception, to live the healthiest life possible.

At NYC Health + Hospitals, our mission is to deliver high quality care health services, without exception. Every employee takes a person-centered approach that exemplifies the ICARE values (Integrity, Compassion, Accountability, Respect, and Excellence) through empathic communication and partnerships between all persons.

Job Description

NYC Health + Hospitals is the largest public health care system in the United States. It provides essential outpatient, inpatient and home-based services to more than one million New Yorkers every year across the city’s five boroughs. The large health system consists of ambulatory/community-based health centers, hospitals, post-acute care/long-term care, rehabilitation programs, home care, and correctional health services. Its diverse workforce is uniquely focused on empowering New Yorkers, without exception, to live the healthiest life possible.

General tasks and responsibilities will include:

NYC Health + Hospitals is seeking a Director to support its busy, fast-paced health system press office operation. Under the direction of the Assistant Vice President for Communications and Marketing, the Director will be responsible for developing proactive strategies to generate news media coverage and public awareness of the health system’s health and patient-focused initiatives, activities and its comprehensive, multi-year redesign to build a competitive, sustainable organization that will continue to offer high-quality and accessible health care to the people of New York City.
Salary: $123,000/year.

  • Help manage high volume of incoming media inquiries and coordinate responses.
  • Identify and package success stories to pitch to appropriate print, radio, TV, industry press – with particular focus on ethnic and community press.
  • Coordinate press conferences, briefings, and events.
  • Write multiple press releases weekly, as well as other briefing materials, media statements, letters to editor, etc.
  • Work closely with digital content and marketing staff to develop coordinated, comprehensive communication strategies, including multimedia, video and social media.
  • Strategically plan and coordinate communications efforts around health system initiatives, bringing together external and internal communications with social media, photography, and web.
  • Produce long-range communications plans for health system initiatives and efforts.
  • Counsel and provide guidance on media strategies and press opportunities to hospital-based public affairs staff, clinical leaders and executive staff across the health system.
  • Monitor media coverage; compile daily news clips and weekly reports.
  • Contribute to the employee newsletter.
  • Support other writing and special projects as appropriate.
  • All other duties as assigned.

NYC Health + Hospitals is an Equal Opportunity Employer – M/F/D/V. Interested candidates should send letter of interest, writing sample and media placements to Christopher Miller, Press Secretary/Senior Director of Media Relations, millerc15@nychhc.org.

Minimum Qualifications
1. A Baccalaureate Degree in Business Administration, Management, Industrial Relations, Public Administration, Social Work, Journalism or approved related fields; and,
2. Six years of responsible public relations and marketing experience involving relations with the press and communications media, employee relations, communications, community affairs, public information, Corporate and business affairs, governmental and legislative affairs and relations, including three years in supervisory, administrative or management functions and activities; or,
3. A satisfactory combination of equivalent training, education and experience.

Department Preferences

  • Excellent writer with knowledge of what makes news.
  • Ability to translate health industry concepts into lucid, concise messages for the media and public.
  • Self-starter with the ability to work independently and manage multiple projects at once.
  • Established news media relationships.
  • Excellent writing, editing and verbal communication skills.
  • Ability to work quickly to meet demands of 24/7 news cycle; work flexible hours, some weekends included.
  • Tact, discretion, and independent judgment.
  • Knowledge of NYC media, government and public health issues.

If applying online, please include your cover letter in the same file attachment with your uploaded resume.

NYC Health and Hospitals offers a competitive benefits package that includes:

  • Comprehensive Health Benefits for employees hired to work 20+ hrs. per week
  • Retirement Savings and Pension Plans
  • Loan Forgiveness Programs for eligible employees
  • Paid Holidays and Vacation in accordance with employees’ Collectively bargained contracts
  • College tuition discounts and professional development opportunities
  • Multiple employee discounts programs
Job Category
Media, PR and Communications
Job Type
Full Time/Permanent
Salary
USD 123,000.00 per year
Country
United States
City
New York
Career Level
unspecified
Company
NYC Health Hospitals
JOB SOURCE
https://careers.nychhc.org/psc/hrtam/EMPLOYEE/HRMS/c/HRS_HRAM_FL.HRS_CG_SEARCH_FL.GBL?Page=HRS_APP_JBPST_FL&Action=U&FOCUS=Applicant&SiteId=1&JobOpeningId=98290&PostingSeq=1