FRAMINGHAM PUBLIC SCHOOLS
OFFICE OF THE SUPERINTENDENT
TITLE:
District Webmaster
2023-2024 School Year
POSITION SUMMARY:
Framingham Public Schools is committed to excellence for all students. Our mission statement guides our work: Through a comprehensive education, we aim to create and empower free-thinking, responsible citizens who can participate equally in our rich and diverse community. FPS and the community stand united in our core values: Providing a safe, inclusive, culturally responsive teaching and learning environment; Engaging antiracist and responsible civic advocates; Respecting diversity of thought, learners, cultures, and community; Fostering learning and healthy growth of all students and staff; Ensuring every school will be an active, participatory, equitable community.
Diversity among teachers undoubtedly advances the academic achievement of students. Compliance obligations establish a baseline which we seek to exceed. As a district, Framingham Public Schools is committed to achieving, developing, and maintaining a workforce reflective of the rich racial, linguistic, and cultural diversity of our students. Framingham Public Schools aims to teach our children, and ourselves, to be culturally proficient and inclusive in order to live, learn, and work together in a vibrant and diverse world.
Indeed, Framingham Public Schools is committed to inspiring our school community to be accepting and willing to learn from individuals with differing backgrounds. Our goal is to reflect the diverse community we serve and create a great place to work for everyone by embracing the individual skills, perspectives, and experiences our people bring to the workplace and harnessing these for high performance and improved service delivery. We want our employees to feel included, valued, and respected and have access to equal opportunity, which supports full participation at work. Framingham Public Schools seeks to retain the diverse talent in our workforce and support our people to maintain a long and productive working career.
Framingham Public Schools is dedicated to the goal of building a culturally diverse and pluralistic faculty committed to teaching and working in a multicultural environment and strongly encourages applications from persons with disabilities and who identify as members of historically underrepresented groups.
CERTIFICATES, LICENSES, REGISTRATIONS:
Not Applicable.
TRAINING AND EXPERIENCE:
To perform this job successfully, an individual must have two (2) – three (3) years of relevant experience, a basic understanding of image size/dimensions, general copywriting and/or proofing, attend training sessions or seek out 1:1 support, and commit to learning web accessibility requirements. The requirements listed below are representative of the knowledge, skill, and/or ability required.
SKILLS AND ABILITY:
The successful candidate for the position must possess the following skills and abilities:
- Ability to crop photos while maintaining the correct aspect ratio
- Proficient in proofreading both long and short-form content
- Ability to apply technical knowledge and skills creatively and in a timely, effective manner
- Must be tech-savvy and have a grasp of content management systems, e-newsletter services, and basic HTML
- Possess excellent written and oral communication skills.
- Ability to take initiative, engage in brainstorming, problem-solving, and teamwork
- Ability to communicate effectively, and professionally, with great customer service, and respond to questions from groups including staff, parents and the general public
The employer is committed to ensuring equal opportunities for individuals with disabilities, and reasonable accommodations will be provided to enable them to perform the essential functions of the job.
ESSENTIAL DUTIES AND RESPONSIBILITIES:
The essential functions or duties listed below are intended only as illustration of the various types of work that may be performed. The omission of specific statements of duties does not exclude them from the position if work is similar, related or a logical assignment to the position. This job description does not constitute an employment agreement between the employer and employee, and is subject to change by the employer, as the needs of the employer and the requirements of the job change.
General Webmaster Duties
- Learn CMS (Blackboard Web Community Manager) and work closely with school and district staff to keep the school website current and accessible, posting content regularly.
- Frequently review site content and pay attention to detail so that the school or department web pages are visually appealing, professional, and informative.
- Ensure all pages meet or exceed ADA accessibility compliance.
- Remove outdated or inaccurate information and fix any errors in a timely manner.
- Proficiency in writing and proofing content. Some editing of images and graphics is also necessary.
- Adhere to best practices and utilize the FPS style guide as provided to maintain consistency across published content.
- Be familiar with basic search engine optimization (SEO) best practices to maximize site visibility.
- Gather web analytics and share data/results with stakeholder groups as needed.
- Pursue and receive training on the CMS platform, web accessibility, and general best practices.
- Guide school and department-based content creators on the aspects and areas of the website so that all dynamic information is complete, accurate, and transparent. For example, title, excerpt, and body for news items.
School Webmaster Duties
- Manage the day-to-day operation of the school’s website, ensuring that the functionality, navigation, and overall performance meet the needs of our community.
- Gathering and posting School News, Principal Newsletters, and/or Announcements
- Calendar events
- Work with the Office Manager to enforce proper syncing occurs between the school’s Google Calendar and the School Website Calendar.
- Ensure all events are filled in completely with details and descriptions and are updated in a timely manner.
- Staff and Classroom directories
- Photo Slideshows for the homepage
- PTO Homepage Spotlight to promote events, elections, fundraisers
- Optimizing files, images, and links
- Work collaboratively with:z
- School leaders, office staff, and additional school staff, including teachers that will share lessons, experiences, accolades, and other elements that highlight positive school interactions.
- The school’s PTO posts content to the website that seeks support for the enrichment and educational programs sponsored or provided by the PTO.
- Out-of-school-time (OST) Coordinators to share program information, special events, and activities for students/families
- The school administrator who manages the school’s social media accounts for increased sharing of content and driving people to the website to learn more. (if applicable)
Department Webmaster Duties
- Manage the day-to-day operation of the department’s website, ensuring that the functionality, navigation, and overall performance meet the needs of our community.
- Gathering and posting Department News, required notices, and/or Announcements
- Contribute to the district Event Calendar as appropriate
- Staff Directory Updates
- Optimizing files, images, and links
- Work collaboratively with Department Administrator(s) and staff to collect updates and then post them to the website, showcasing experiences, accolades, and other elements that highlight positive central office accomplishments.
- Work collaboratively with the Communications Office to share and highlight experiences, accolades, and other elements via Social Media and through District Newsletters.
PHYSICAL WORKING CONDITIONS:
The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Much of this work is and should be done from a desktop computer, laptop, or Chromebook, but can be done from a mobile phone, although that is not recommended because it is easy to make mistakes on a small screen.
REPORTS TO:
Media and Communication Manager
SUPERVISORY RESPONSIBILITIES:
None.
FAIR LABOR STANDARDS ACT (FLSA) CLASSIFICATION:
This position is classified as Exempt (Professional).
TERMS OF EMPLOYMENT:
Covered under the School Committee Policy (Unit V: Non-Bargaining)
Twelve (12) Month Position – 19.25 per week
Salary Range: $25,38 per hour to $32.63 per hour
Framingham Public Schools provides equal employment. opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Framingham Public Schools complies with applicable state and local laws governing nondiscrimination in employment in every location in which the District has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training. Framingham Public Schools expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, ancestry, marital status, or veteran status.
Rev. 2023