Email + Mobile Marketing Coordinator

About TodayTix Group:

TodayTix Group, TTG, is the global e-commerce leader for cultural experiences. Founded in 2013 by Broadway veterans Brian Fenty and Merritt Baer, TTG designs frictionless e-commerce experiences via innovative product design and industry-leading technology.

Through its powerful consumer matchmaking technology and expansive portfolio of brands, including TodayTix, Goldstar, and Secret Cinema, TTG has an intimate understanding of its millions of customers. We optimize partner relationships by providing unparalleled access to engaged audiences to generate meaningful revenue, and transform the way tickets are sold. With an ever-expanding global network of theatres, producers, and cultural institutions, frictionless technology, and vast data and insights, TTG is at the forefront of the digital transformation of culture.

We are seeking outstanding applicants of all backgrounds to join our team to bring new voices, talent, and perspectives to the table. We encourage all to apply.

About The Role:

The CRM team at TTG is seeking an Email + Mobile Marketing Coordinator to support our marketing efforts in our North America markets. The ideal candidate is a detail-oriented and organized individual with a passion for email marketing and customer engagement. In this role, you’ll be responsible for email, SMS and mobile app engagement marketing, as well as retention and lifecycle marketing. You will work closely with many teams within the global team of TTG, including: merchandising, creative, product, and analytics. You must be comfortable working in a fast-paced environment and have excellent communication and collaboration skills.

This is a fantastic opportunity for someone looking to build a career in CRM marketing with a leading entertainment technology company. If you have experience with HTML and CSS, email service providers, and a desire to learn and grow within the CRM marketing field- then we’d love to hear from you!

Please note: this is a hybrid position. Qualified candidates must be based in the greater New York City area and must be willing to work in our midtown office 2-3 days per week per our hybrid model.

What You’ll Do:

    • Assist in the development and execution of email, SMS, and mobile app engagement marketing campaigns
    • Create and manage email and SMS marketing lists, ensuring accuracy and compliance with GDPR and CCPA regulations
    • Coordinate the creation and deployment of mobile app push notifications
    • Monitor and report on campaign performance, providing regular updates to the CRM Manager
    • Conduct quality assurance checks on campaigns to ensure accuracy and functionality
    • Collaborate with cross-functional teams to ensure campaigns are aligned with product and merchandising goals
    • Assist in the creation and management of automated campaigns, including welcome series and cart abandonment campaigns
    • Keep up to date with industry trends and best practices in CRM marketing and make recommendations for continuous improvement

We’re Looking for Someone With:

    • Bachelor’s degree in marketing, business, or a related field
    • Minimum of 1 year of experience in email marketing, preferably in a CRM or retention marketing role
    • Proficient in HTML and CSS, with experience coding responsive email templates
    • Experience with enterprise email service providers (ESP), such as Salesforce Marketing Cloud, Iterable or Braze
    • Familiarity with SMS marketing and mobile app push notifications
    • Strong attention to detail and ability to multitask in a fast-paced environment
    • Excellent communication and collaboration skills
    • Analytical skills and ability to use data to inform decision-making
    • Self-motivated with a passion for learning and continuous improvement

$50,000 – $70,000 a year

Salary ranges are determined by competitive market data for our size, stage, and industry, experience and location of the applicant, and our internal salary banding, which is reviewed at least annually.

We aim to be as transparent, equitable, and fair as possible. Qualified candidates and our Talent Acquisition team will discuss salary and benefits in the initial conversation, and final salary will be determined after candidates complete the interview process. We expect that the majority of candidates who are offered roles at TTG fall healthily throughout the range based on the above factors.

To learn about the Perks and Benefits outside of the salary, please check out our “Good to Know” section!

Good to Know:

TodayTix Group takes care of our team. We’re proud to offer a generous suite of benefits and perks. Here are a few of our favorites:

-Remote friendly / Hybrid work environment

-Healthcare, vision, and dental plans, with generous contributions from the company

-Life and disability insurance

-Paid Parental Leave

-Generous 401(k) Matching

-Flexible Paid Time Off

-Free membership to One Medical Group & Employee Assistance Program

-Annual Professional Growth Budget

-Employee donation matching

-Employee Referral Program

-Work From Home budget

-Pre-Tax Flexible healthcare spending account (FSA), Dependent Care FSA and Commuter Benefits

TodayTix Group is committed to creating a diverse and equal workforce. Our aim is to create an inclusive and diverse environment which reflects the world we live in, as well as making a positive impact regarding diversity and accessibility within our industry. We highly encourage applications from all, regardless of race, age, gender, gender identity, nationality, ethnic origin, disability, religious belief, or sexual orientation.

For information on our US employee and applicant privacy policy, click here. For more information about the data we collect and retention periods, please see our Data Collection Notice here.

Job Category
Advertising and Marketing
Job Type
Full Time/Permanent
Salary
USD 50,000.00 - 70,000.00 per year
Country
United States
City
New York
Career Level
unspecified
Company
TodayTix Group
JOB SOURCE
https://jobs.lever.co/todaytixgroup/7d4cd12a-a851-4751-923b-b719563acda5