Health Communications Specialist (Media Relations)

Summary

The All of Us Research Program is seeking health communications specialist candidates for our Public Relations team. All of Us aims to partner with at least 1 million people across the United States to build one of the largest, most diverse datasets of its kind. The Public Relations team looks to build awareness of the program across national audiences. Candidates should have a demonstrated track record of earned media success, strong writing skills, and a collaborative, strategic mindset.

This job is open to

  • Career transition (CTAP, ICTAP, RPL)

    Federal employees who meet the definition of a “surplus” or “displaced” employee.

  • Family of overseas employees

    Family members of a federal employee or uniformed service member who is or was, working overseas.

  • Federal employees – Competitive service

    Current or former competitive service federal employees.

  • Individuals with disabilities
  • Land & base management

    Certain current or former term or temporary federal employees of a land or base management agency.

  • Military spouses
  • Peace Corps & AmeriCorps Vista
  • Special authorities

    Individuals eligible under a special authority not listed above, but defined in the federal hiring regulations.

  • Veterans

Clarification from the agency

You must be a current or former federal employee eligible to apply under merit promotion procedures or otherwise be eligible as a status applicant (e.g. Veterans Employment Opportunity Act) OR be an individual who is eligible through an OPM interchange agreement or for a non-competitive appointment.

Duties

  • Provides recommendations to the All of Us Research Program senior staff to formulate communications strategies to achieve the program’s goals.
  • Initiates, develops and implements dynamic and proactive communications campaigns appropriate for intended audiences, with a focus on earned media strategies.
  • Coordinates with multiple groups on regional and national levels to leverage and maximize communications resources.
  • Evaluates the effectiveness of communications activities and tactics against stated objectives.
  • Reviews materials prepared by program partners for accuracy, suitability, and adherence to program language conventions.
  • Collect, summarize, and analyze data to assess participant reactions to campaign and advise on how to modify strategies accordingly. Critically evaluate existing program efforts and propose improvements.
  • Serve as an advisor to program awardees and partners.

Requirements

Conditions of Employment

  • U.S. Citizenship requirement or proof of being a U.S. National must be met by closing date.
  • Employment is subject to the successful completion of the pre-appointment process (i.e., background investigation, verification of qualifications and job requirements, completion of onboarding forms, submission of required documents, etc.)
  • Males born after December 31, 1959 must be registered with the Selective Service.
  • Applicants must meet all qualifications requirements within thirty (30) calendar days of the closing date of this announcement, including time in grade.

Qualifications

In order to qualify for a Health Communications Specialist at the GS-11 level, you must:

A. I qualify for this position at the GS-11 level because I have completed a Ph.D. or equivalent doctoral degree, or 3 full years of progressively higher-level graduate education leading to such a degree or an LL.M., if related.

OR

B. I qualify for this position at the GS-11 level because I have 1 year of specialized experience equivalent to at least the GS-09 level in the federal service obtained in either the private or public sector, performing the following types of tasks: designing and writing a variety of health and science communications materials and products; responding to inquiries on complex and/or controversial issues, including media inquiries; AND collecting and analyzing data to evaluate effectiveness of communication strategies.

OR

C. I qualify for this position at the GS-11 level because I have a combination of post baccalaureate education and experience that meets 100% of the qualification requirements for this position.

OR

D. My experience and/or education do not match the choices above.

In order to qualify for the Health Communications Specialist position at the GS-12 level, you must have one (1) year of specialized experience equivalent to at least the GS-11 level in the Federal service obtained in either the private or public sector, performing the following types of tasks: developing and presenting a variety of health and science communications materials and products; responding to inquiries regarding complex and/or controversial issues, including media inquiries; modifying standard communication practices and approaches to increase awareness among a variety of audiences; collecting, summarizing, and analyzing data to assess effectiveness of communications strategies and advising campaign leads (or equivalent) to modify strategies; AND assisting in developing social marketing campaigns for mass communications.

In order to qualify for a Health Communications Specialist position a the GS-13 level, you must have one (1) year of specialized experience equivalent to at the GS-12 level in the Federal service obtained in either the private or public sector, performing the following types of tasks: developing and executing a variety of health and science communications materials and products; responding to inquiries regarding complex and/or controversial issues, including media inquiries; modifying standard communication practices and approaches to increase awareness among a variety of audiences; evaluating and reporting on the overall the effectiveness communications campaigns or programs; AND providing recommendations to senior management regarding new social media strategies on communication and media activities.

Do not copy and paste the duties, specialized experience, or occupational assessment questionnaire from this announcement into your resume as that will not be considered a demonstration of your qualifications for this position.

You will receive credit for all experience material to the position, including experience gained in religious, civic, welfare, service, and organizational activities, regardless of whether you received pay.

Preview assessment questionnaire before you apply: https://apply.usastaffing.gov/ViewQuestionnaire/12146266

Education

If you qualify based on education in lieu of specialized experience, you are strongly encouraged to submit a copy of your transcripts or a list of your courses including titles, credit hours completed and grades. Unofficial transcripts will be accepted in the application packages. Official transcripts will be required from all selectees prior to receiving an official offer. Click here for information on Foreign Education.

Additional information

  • This position is designated as a “non-emergency/teleworker” position and the selected candidate will be considered a “non-emergency/teleworker” employee. In the event of a closure, you must be available to telework or request leave.
  • A one-year probationary period may be required upon selection/placement.
  • This position is eligible for local remote work, a position designation where onsite presence is required only on an irregular or infrequent basis, not to exceed two days or 16 hours every two weeks. Your worksite (e.g., home residence) must be within the Washington-Baltimore-Arlington pay locality to be eligible. Visit OPM’s page for pay locality definitions. Visit NIH’s Remote Work page for more information and requirements.
  • At the supervisor’s discretion, this position may offer work schedule flexibilities: [telework (work from home on a regular basis or ad hoc basis but reports to the office at least once a week/two days a pay period), compressed schedules.
  • PHS Commissioned Officers interested in performing the duties of this position within the Commissioned Corps should apply online to this announcement to receive consideration.
  • Veterans’ Preference applies only to Schedule A (disability appointment) and Veterans Recruitment Appointments (if applicable).
  • The National Institutes of Health participates in the USCIS Electronic Employment Eligibility Verification Program (E-Verify). E-Verify helps employers determine employment eligibility of new hires and the validity of their Social Security numbers.
  • The NIH maintains a tobacco free work environment and campus.
  • Must be able to perform the essential duties of the position, with or without reasonable accommodation.
  • Visit our Applicant FAQs page for helpful information on the application process.
  • Visit our Total Compensation page and this sample for a detailed look into the benefits, awards, leave, retirement, and other incentives employees may receive as part of a rewarding work environment.
  • Benefits

    Review our benefits

How You Will Be Evaluated

You will be evaluated for this job based on how well you meet the qualifications above.

You will be assessed on the following competencies (knowledge, skills, abilities, and other characteristics):

  • Q1. Ability to develop, implement, and manage health communications program,
  • Q2. Skill in written communication.
  • Q3. Skill in oral communications.
  • Q4. Ability to assess the effectiveness of communication programs and make recommendations for improvement.

Additional selections may be made for similar positions across the Department of Health and Human Services (HHS) within the local commuting area(s) of the location identified in this announcement. By applying, you agree to have your application shared with interested selecting official(s) at HHS. Clearance of CTAP/ICTAP will be applied for similar positions across HHS.

To determine your qualifications and referral status, we may review your resume and supporting documentation and compare it against your responses to the vacancy questionnaire. Ensure you support your self-ratings by the information you provide in your application. We may verify or assess your qualifications at any time. Inflated or unsupported qualifications may affect your rating. Any misrepresentation or material omission of facts may be sufficient cause to end further consideration of your candidacy. Persons listed as having knowledge of your past accomplishments or experience in your application may be contacted for verification purposes at any time. Verification may, but need not, begin prior to receiving an offer. To be considered well qualified for the purposes of the Career Transition Assistance Program (CTAP) and the Interagency Career Transition Assistance Program (ICTAP), you must substantively exceed the basic qualifications by scoring at least an 85 on the assessment and meet all eligibility, physical, medical, suitability, and all other requirements.

  • Benefits

    Review our benefits

  • Required Documents

    As a new or existing federal employee, you and your family may have access to a range of benefits. Your benefits depend on the type of position you have – whether you’re a permanent, part-time, temporary or an intermittent employee. You may be eligible for the following benefits, however, check with your agency to make sure you’re eligible under their policies.

    RESUME:

    Your resume must thoroughly describe how your skills and experiences align to the criteria defined in the “Qualifications” section of this announcement and it must support your responses to the assessment questionnaire. We cannot assume you have performed the necessary experience required for this position regardless of your employment history or academic career. To ensure all of the essential information is in your resume, we encourage you to use the USAJOBS online Resume Builder. If you choose to use your own resume, you must ensure it contains all of the required information and you organize it so we can associate the following information for each experience/position:

    1. Job title
    2. Name of employer
    3. Beginning and ending dates of employment (month/day/year format)
    4. Hours worked per week. We will assume full-time unless otherwise stated. We will prorate part-time employment in crediting experience.
    5. Detailed description of job duties, accomplishments, related skills, and responsibilities to include any supervisory/managerial responsibilities and number of staff supervised (if applicable)
    6. Series and grade or equivalent (if a federal position)
    7. Performance ratings and any monetary or non-monetary awards (optional).

    If the position has an education requirement or you are qualifying on the basis of education, you need to list your education history including the type of degree and your major of study. If the position requires a certain number of credit hours, you are strongly encouraged to list the relevant courses in your resume. Do not include a photograph or video of yourself, or any sensitive information (age, date of birth, marital status, protected health information, religious affiliation, social security number, etc.) on your resume or cover letter. We will not access web pages linked on your resume or cover letter to determine your qualifications.

    For resume writing guidance, please visit the following resources: NIH Jobs website, USAJOBS Resource Center, and the USAJOBS Resume Writing Video Tutorial.

    ASSESSMENT QUESTIONNAIRE:

    You must submit a completed assessment questionnaire.

    ELIGIBILITY/PREFERENCE DOCUMENTATION:

    You must submit the following documentation, if applicable to you AND respond accordingly to the associated question on the online questionnaire. If you do not provide the required information, we will assume you are not eligible or you do not wish to be considered for any preference or eligibility.

    • SF-50 – A copy of your most recent competitive career or career conditional SF-50 that shows the effective date of your latest position and the full performance level. You may obtain a copy of your SF-50 from your human resources office or, if you are an HHS employee, from your eOPF. If you separated from Federal Government employment, you may obtain a copy of your SF-50 via the Federal Records Center, National Archives and Records Administration.
    • Veteran Documentation: (DD-214, VA Disability Letter, etc.). Reference Standard Form 15 (SF-15) for required documentation if you are a 10-point preference eligible. Submission of SF-15 is not required, unless you have derived preference (XP) as described in questions 7, 8, or 9 on the SF-15. In those cases, you must submit a completed SF-15 and the required documentation. For 5 point preference eligibles, you must submit your DD-214 (if separated) or any written documentation from the armed forces that certifies you are expected to be discharged or released from active duty service in the armed forces under honorable conditions not later than 120 days after the date the certification is submitted with your application package.
    • Schedule A (Disability Appointment): Documentation of eligibility for employment under Schedule A can be obtained from a licensed medical professional (e.g., a physician or other medical professional certified by a state, the District of Columbia, or a U.S. territory to practice medicine); a licensed vocational rehabilitation specialist (i.e., state or private); or any Federal agency, state agency, or agency of the District of Columbia or a U.S. territory that issues or provides disability benefits. The letter must be printed on a medical professional’s letterhead and signed. Please note the Schedule A hiring authority neither guarantees employment, nor gives an individual preference in the hiring process.
    • Documentation to support any other noncompetitive or OPM interchange agreement eligibility. Reference the Eligibility section of the questionnaire for required documents and information.
    • Visit our sites on Career Transition Assistance Program (CTAP)/Interagency Career Transition Assistance Program (ICTAP) for more information and required documentation.

    Please do not submit any other supplementary documentation that is not requested of you. To protect your personal information, we will only send your resume and cover letter to the selecting official or hiring manager.

    If you are relying on your education to meet qualification requirements:

    Education must be accredited by an accrediting institution recognized by the U.S. Department of Education in order for it to be credited towards qualifications. Therefore, provide only the attendance and/or degrees from schools accredited by accrediting institutions recognized by the U.S. Department of Education.

    Failure to provide all of the required information as stated in this vacancy announcement may result in an ineligible rating or may affect the overall rating.

  • How to Apply

    To apply for this position, please read and follow all instructions in this announcement, complete the online application, and submit the documentation specified in the “Required Documents” section. Your complete application package must be submitted by 11:59 PM Eastern Time (ET) on 10/27/2023 to receive consideration.

    1. To begin, click Apply to access the online application. You will need to be logged into your USAJOBS account to apply.
    2. Follow the prompts to select your resume and/or other supporting documents to be included with your application package. See the “Required Documents” section for any additional forms and/or supplemental materials required.
    3. Read all Eligibility questions and respond accordingly to any Eligibility you wish to claim. You will only be considered for those Eligibility questions (Status Applicant, Reinstatement, Schedule A, etc.) you respond in the affirmative to, regardless of what documentation you submit. We cannot assume you intended to respond differently to a question based on other information in your application package.
    4. Complete the assessment questionnaire. Applicants are asked all questions regardless of their consideration preferences. We will only consider you for the grades, series, locations, specialties, and other considerations that you self-identify as being qualified for or interested in. Preview assessment questionnaire before you apply: https://apply.usastaffing.gov/ViewQuestionnaire/12146266
    5. Verify all required documentation is included in your application package, review your responses to the assessment questionnaire for accuracy, and then submit your application.

    In addition to the required documents, we encourage you to submit a cover letter, copy of your transcripts, and any applicable certifications or licenses. Even though this information is not required at the time of application, we may request this information later.

    We cannot assume responsibility or grant extensions for personal issues (e.g., troubles navigating the application process, loss of internet, not understanding a question) when applying to our announcements. For technical difficulties, contact HR Systems Support between 8:00 AM and 4:30 PM ET Monday through Friday at hrss@nih.gov.

    If you need any other accommodation or assistance with applying, please contact Melisa Miller at millermc@mail.nih.gov. Requests for reasonable accommodations must be made before the announcement closing date.

    NIH’s EEO and Diversity and Inclusion Policy Statement

    Visit the NIH’s Office of Equity, Diversity, and Inclusion site for information on NIH’s EEO program, Reasonable accommodation procedures, laws, policy statements, and the operation of the EEO complaint process.

    Agency contact information

    Melisa Miller

    Phone

    301-451-1823

    Email

    millermc@mail.nih.gov

    Address

    National Institutes of Health 6701 Rockledge Dr Bethesda, MD 20892 US

    Next steps

    HHS has a critical preparedness and response mission: HHS protects the American people from health threats, researches emerging diseases, and mobilizes public health programs with domestic and international partners. In support of this mission, HHS offers its employees the opportunity to volunteer to become Federal Civilian Detailees and contribute their unique skills through voluntary temporary assignments to humanitarian emergencies or Departmental priorities countering new and emerging health, safety, and security threats.

    Once you submit your application package, you will receive an acknowledgement email. You will be notified of the status of your applications via email. In addition, you can track the progress of your application package through your USAJOBS account.

    At the discretion of the agency, you may be contacted via phone or email for an interview or to provide additional information up to several months from the closing date of the announcement. Please ensure you have provided accurate contact information. To remain in consideration, you must respond in a timely manner to our correspondence and requests for documentation or information throughout the hiring process.

  • Fair and Transparent

    The Federal hiring process is set up to be fair and transparent. Please read the following guidance.

    • Equal Employment Opportunity (EEO) Policy
    • Reasonable accommodation policy
    • Financial suitability
    • Selective Service
    • New employee probationary period
    • Signature and false statements
    • Privacy Act
    • Social security number request

Required Documents

RESUME:

Your resume must thoroughly describe how your skills and experiences align to the criteria defined in the “Qualifications” section of this announcement and it must support your responses to the assessment questionnaire. We cannot assume you have performed the necessary experience required for this position regardless of your employment history or academic career. To ensure all of the essential information is in your resume, we encourage you to use the USAJOBS online Resume Builder. If you choose to use your own resume, you must ensure it contains all of the required information and you organize it so we can associate the following information for each experience/position:

  1. Job title
  2. Name of employer
  3. Beginning and ending dates of employment (month/day/year format)
  4. Hours worked per week. We will assume full-time unless otherwise stated. We will prorate part-time employment in crediting experience.
  5. Detailed description of job duties, accomplishments, related skills, and responsibilities to include any supervisory/managerial responsibilities and number of staff supervised (if applicable)
  6. Series and grade or equivalent (if a federal position)
  7. Performance ratings and any monetary or non-monetary awards (optional).

If the position has an education requirement or you are qualifying on the basis of education, you need to list your education history including the type of degree and your major of study. If the position requires a certain number of credit hours, you are strongly encouraged to list the relevant courses in your resume. Do not include a photograph or video of yourself, or any sensitive information (age, date of birth, marital status, protected health information, religious affiliation, social security number, etc.) on your resume or cover letter. We will not access web pages linked on your resume or cover letter to determine your qualifications.

For resume writing guidance, please visit the following resources: NIH Jobs website, USAJOBS Resource Center, and the USAJOBS Resume Writing Video Tutorial.

ASSESSMENT QUESTIONNAIRE:

You must submit a completed assessment questionnaire.

ELIGIBILITY/PREFERENCE DOCUMENTATION:

You must submit the following documentation, if applicable to you AND respond accordingly to the associated question on the online questionnaire. If you do not provide the required information, we will assume you are not eligible or you do not wish to be considered for any preference or eligibility.

  • SF-50 – A copy of your most recent competitive career or career conditional SF-50 that shows the effective date of your latest position and the full performance level. You may obtain a copy of your SF-50 from your human resources office or, if you are an HHS employee, from your eOPF. If you separated from Federal Government employment, you may obtain a copy of your SF-50 via the Federal Records Center, National Archives and Records Administration.
  • Veteran Documentation: (DD-214, VA Disability Letter, etc.). Reference Standard Form 15 (SF-15) for required documentation if you are a 10-point preference eligible. Submission of SF-15 is not required, unless you have derived preference (XP) as described in questions 7, 8, or 9 on the SF-15. In those cases, you must submit a completed SF-15 and the required documentation. For 5 point preference eligibles, you must submit your DD-214 (if separated) or any written documentation from the armed forces that certifies you are expected to be discharged or released from active duty service in the armed forces under honorable conditions not later than 120 days after the date the certification is submitted with your application package.
  • Schedule A (Disability Appointment): Documentation of eligibility for employment under Schedule A can be obtained from a licensed medical professional (e.g., a physician or other medical professional certified by a state, the District of Columbia, or a U.S. territory to practice medicine); a licensed vocational rehabilitation specialist (i.e., state or private); or any Federal agency, state agency, or agency of the District of Columbia or a U.S. territory that issues or provides disability benefits. The letter must be printed on a medical professional’s letterhead and signed. Please note the Schedule A hiring authority neither guarantees employment, nor gives an individual preference in the hiring process.
  • Documentation to support any other noncompetitive or OPM interchange agreement eligibility. Reference the Eligibility section of the questionnaire for required documents and information.
  • Visit our sites on Career Transition Assistance Program (CTAP)/Interagency Career Transition Assistance Program (ICTAP) for more information and required documentation.

Please do not submit any other supplementary documentation that is not requested of you. To protect your personal information, we will only send your resume and cover letter to the selecting official or hiring manager.

If you are relying on your education to meet qualification requirements:

Education must be accredited by an accrediting institution recognized by the U.S. Department of Education in order for it to be credited towards qualifications. Therefore, provide only the attendance and/or degrees from schools accredited by accrediting institutions recognized by the U.S. Department of Education.

Failure to provide all of the required information as stated in this vacancy announcement may result in an ineligible rating or may affect the overall rating.

How to Apply

To apply for this position, please read and follow all instructions in this announcement, complete the online application, and submit the documentation specified in the “Required Documents” section. Your complete application package must be submitted by 11:59 PM Eastern Time (ET) on 10/27/2023 to receive consideration.

  1. To begin, click Apply to access the online application. You will need to be logged into your USAJOBS account to apply.
  2. Follow the prompts to select your resume and/or other supporting documents to be included with your application package. See the “Required Documents” section for any additional forms and/or supplemental materials required.
  3. Read all Eligibility questions and respond accordingly to any Eligibility you wish to claim. You will only be considered for those Eligibility questions (Status Applicant, Reinstatement, Schedule A, etc.) you respond in the affirmative to, regardless of what documentation you submit. We cannot assume you intended to respond differently to a question based on other information in your application package.
  4. Complete the assessment questionnaire. Applicants are asked all questions regardless of their consideration preferences. We will only consider you for the grades, series, locations, specialties, and other considerations that you self-identify as being qualified for or interested in. Preview assessment questionnaire before you apply: https://apply.usastaffing.gov/ViewQuestionnaire/12146266
  5. Verify all required documentation is included in your application package, review your responses to the assessment questionnaire for accuracy, and then submit your application.

In addition to the required documents, we encourage you to submit a cover letter, copy of your transcripts, and any applicable certifications or licenses. Even though this information is not required at the time of application, we may request this information later.

We cannot assume responsibility or grant extensions for personal issues (e.g., troubles navigating the application process, loss of internet, not understanding a question) when applying to our announcements. For technical difficulties, contact HR Systems Support between 8:00 AM and 4:30 PM ET Monday through Friday at hrss@nih.gov.

If you need any other accommodation or assistance with applying, please contact Melisa Miller at millermc@mail.nih.gov. Requests for reasonable accommodations must be made before the announcement closing date.

NIH’s EEO and Diversity and Inclusion Policy Statement

Visit the NIH’s Office of Equity, Diversity, and Inclusion site for information on NIH’s EEO program, Reasonable accommodation procedures, laws, policy statements, and the operation of the EEO complaint process.

Agency contact information

Melisa Miller

Phone

301-451-1823

Email

millermc@mail.nih.gov

Address

National Institutes of Health 6701 Rockledge Dr Bethesda, MD 20892 US

Next steps

HHS has a critical preparedness and response mission: HHS protects the American people from health threats, researches emerging diseases, and mobilizes public health programs with domestic and international partners. In support of this mission, HHS offers its employees the opportunity to volunteer to become Federal Civilian Detailees and contribute their unique skills through voluntary temporary assignments to humanitarian emergencies or Departmental priorities countering new and emerging health, safety, and security threats.

Once you submit your application package, you will receive an acknowledgement email. You will be notified of the status of your applications via email. In addition, you can track the progress of your application package through your USAJOBS account.

At the discretion of the agency, you may be contacted via phone or email for an interview or to provide additional information up to several months from the closing date of the announcement. Please ensure you have provided accurate contact information. To remain in consideration, you must respond in a timely manner to our correspondence and requests for documentation or information throughout the hiring process.

Fair & Transparent

The Federal hiring process is set up to be fair and transparent. Please read the following guidance.

  • Equal Employment Opportunity (EEO) Policy
  • Reasonable accommodation policy
  • Financial suitability
  • Selective Service
  • New employee probationary period
  • Signature and false statements
  • Privacy Act
  • Social security number request
Job Category
Arts
Job Type
Full Time/Permanent
Salary
USD 78,592.00 - 145,617.00 per year
Country
United States
City
Montgomery
Career Level
unspecified
Company
National Institutes of Health
JOB SOURCE
https://www.usajobs.gov/job/754708600