Job Title: Manager,Advanced Analytics – Market Insights Team
Department: CorporateDigital Marketing Office
Location: New York, NY
Reports into: AVP, Advanced Analytics – Market Insights Team
Who We Are:
For more thana century, L’Oréal has devoted its energy, innovation, and scientificexcellence solely to one business: Beauty. Our goal is to offer each and everyperson around the world the best of beauty in terms of quality, efficacy,safety, sincerity and
responsibilityto satisfy all beauty needs and desires in their infinite diversity.
CDMO: TheCorporate Digital and Marketing Office mission is to put the consumer at theheart of L’Oréal’s business and drive digital innovation. As a force for L’Oréal’sinnovation, CDMO delivers the best consumer experiences, drives new marketingmodels, and spearheads new digital capabilities to futureproof the group’sbusiness.
What You WillDo:
The manager of measurement and analytics will besomeone who is passionate about research and analytics. This candidate will beresponsible for collaborating with the brands, agencies, and vendors to craftthe various learning agendas and to find solutions for measuring the impact ofmedia on business objectives. This position requires an individual to thinkstrategically and to problem solve while paying meticulous attention to detail.The candidate must be someone who loves data, shows curiosity about the “why”and is eager to learn. The role will report into the Market Insights AVP leadingthe Advanced Analytics Team and will work closely with media and brand/marketingcolleagues across divisions and groups.
- Use predictive and statisticalmodeling techniques to solve challenges, uncover opportunities and developsolutions for brand business.
- Collaborate cross-functionally toinnovate and develop scalable solutions across industry challenges.
- Work with stakeholders to improvecurrent analytic processes and develop new capabilities that set us apart inthe marketplace.
- Constantly look for ways toimprove the usage of L’Oreal’s existing data and analytics infrastructure.
- Maintain collaboration with thirdparty measurement partners (e.g. Nielsen, NCS, Ekimetrics, Kantar MillwardBrown, etc.)
- Collaborate with company’s mediaAOR and their advanced analytics team
- Use automation and technology toincrease efficiency and to provide the infrastructure to scale.
- Bring an “outside-in perspective”to analytic development; explore, identify, and assess external best practices,and translate them to the relevant applications internally.
- Establish and maintain excellentworking relationship with key functional areas
- Act as a liaison between theanalytics team and the internal brand, activation and operational areas(including demand planning) and global teams.
- Advise leadership and brand teamson methodologies for marketing and media analytics, measurement, andattribution. Help teams navigate industry standards and alternatives.
- Develop roadmaps to help expandthe measurement capabilities for the group
- Seek out key decision makers,challenge the status quo and consult decisions. Foster and cultivate vendorrelationships.
- Regularly provide feedback on dataquality to data owners and find innovative ways to ease data collection process
What We Are Looking For:
- BA/BS in Statistics, Mathematics, Economics, etc.
- 3-5 years relevant industry experience
- Either media execution experience or marketing measurement experiencerequired.
- Brand, retailer, research vendor, or digital agency experience a plus
- CPG experience a plus
What’sIn It For You:
- Salary Range: $ 98,200-$137,500 (The actual compensation will depend on a variety of job-related factors which may include geographic location, work experience, education, and skill level)
- Competitive Benefit Package (Medical, Dental, Vision, 401K, Pension Plan)
- Hybrid Work Policy (3 Days in Office, 2 Days Work from Home)
- Flexible Time Off (Paid Company Holidays, Paid Vacation, Vacation Buy Program,Volunteer Time, Summer Fridays & More!)
- Access to Company Perks (VIP Access to L’Oréal’s Internal Shop for DiscountedProducts, Monthly Mobile Allowance)
- Learning & Development Opportunities (Unlimited Access to E-learnings,Lunch & Learn Sessions, Mentorship Programs, & More!)
- Employee Resource Groups (Think Tanks and Innovation Squads)
- Access to Mental Health & Wellness Programs
Don’tmeet every single requirement? At L’Oréal, we are dedicated tobuilding a diverse, inclusive, and innovative workplace. If you’re excited about this role butyour past experience doesn’talign perfectly with the qualifications listed in the job description, weencourage you to apply anyways! You may just be the right candidate for this orother roles!
We arean Equal Opportunity Employer and take pride in a diverse environment.We would love to find out more about you as a candidate and do not discriminatein recruitment, hiring, training, promotion, or other employment practices forreasons of race, color, religion, gender, sexual orientation, national origin,age, marital or veteran status, medical condition or disability, or any otherlegally protected status.
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