Overview & Responsibilities:
The Paramount Theatrical Marketing Manager, Social Media will support the ideation and execution of digital and social campaigns for new movie releases and the company brand channels.
Responsibilities include, but are not limited to:
- Support the Director of Social with the management of organic social, paid social, and publicity driven projects for the digital marketing team.
- Manage social content ops for platforms (Facebook Business Manager, Instagram, TikTok, Twitter/X, YouTube, Snap, Pinterest, Threads as well as Slack, Google Drive, etc).
- Project manage a high volume of social media creative for multiple marketing campaigns concurrently.
- Approach social content management holistically; Creative (conception, direction, and creation), copy, trends, platform standard processes, organic & paid standard processes, audience identification, content capture (events, etc.) timeliness and partner feedback should all be considered.
- Manage and liaise with outside vendors and agencies.
- Proactively brainstorm, communicate, and implement emerging trends in the social space.
- Assist with social content capture and live coverage at red carpet premieres, junkets, custom content days, and creator events.
- Manage calendar of anniversaries, holidays, and events social calendar for owned and operated channels.
- Develop social paid media briefs and work with AOR on setting up units.
- Coordinate access/admin credentials for title social channels.
- Coordinate and update shared team documents to support project management (budget grid, link directory, SharePoint, ARC).
- Stay abreast of enterprise solutions and tools to help manage the volume of campaigns.
- Generate POs and facilitate admin invoice processing and budget coding across all campaigns.
- Manage legal and rights-holders’ expectations to ensure social content is fully compliant.
- Liaise with internal teams including cross-functional marketing departments, mastering, content protection, and others.
- Update assets onto studio-branded internal and external properties.
- Make content examples to explore platform trends, illustrate narrative opportunities, and maintain comfort with industry-leading social platforms
Basic Qualifications:
- 4+ years of experience in social media management within film, media/entertainment, creative agency, or closely related categories.
- Digital and social media native.
- Experience crafting and posting videos and content within social platforms (TikTok, Instagram).
- A/V creative design experience and Adobe Creative Suite familiarity a bonus!
- Meticulous and analytical-acute attention to detail.
Additional Qualifications:
- Excellent organizational skills.
- Highly self-motivated and dedicated toward excellence-willing to go above and beyond.
- Adaptable and nimble while balancing multiple priorities.
- Strong sense of urgency.
- Strong collaboration and interpersonal skills with the ability to partner with cross-functional teammates and outside vendors.
- Understanding of basic 3D and interactive projects and assets.
#LI-hybrid
Founded in 1912, Paramount Pictures works with talented filmmakers to produce and distribute entertainment around the world. The film studio’s iconic logo has opened some of the most successful and beloved films in cinematic history, including timeless classics such as The Godfather, Chinatown, Forrest Gump and Titanic; and blockbuster franchises such as Star Trek, Transformers, Mission: Impossible and Sonic the Hedgehog. Recent, innovative, break-out films such as The Wolf of Wall Street, Arrival, Rocketman, and A Quiet Place have added to Paramount’s film legacy. With a beautiful 65-acre lot in the heart of Hollywood, a worldwide network of offices and a culture of engagement, Paramount Pictures’ passionate employees ensure the studio continues to deliver creativity and innovation to a dynamic industry. Paramount Pictures controls a collection of some of the most powerful brands in filmed entertainment, including Paramount Pictures, Paramount Animation, and Paramount Players. PPC operations also include Paramount Home Entertainment, Paramount Pictures International, Paramount Licensing Inc., and Paramount Studio Group. Paramount Pictures is a subsidiary of Paramount, which connects with billions of people worldwide through its global brands including MTV, CBS, Paramount Network, Nickelodeon, Comedy Central, BET and streaming service Paramount+.
ADDITIONAL INFORMATION
Hiring Salary Range: $75,000.00 – 85,000.00.
The hiring salary range for this position applies to New York City, California, Colorado, Washington state, and most other geographies. Starting pay for the successful applicant depends on a variety of job-related factors, including but not limited to geographic location, market demands, experience, training, and education. The benefits available for this position include medical, dental, vision, 401(k) plan, life insurance coverage, disability benefits, tuition assistance program and PTO or, if applicable, as otherwise dictated by the appropriate Collective Bargaining Agreement. This position is bonus eligible.
https://www.paramount.com/careers/benefits
Paramount is an equal opportunity employer (EOE) including disability/vet.
At Paramount, the spirit of inclusion feeds into everything that we do, on-screen and off. From the programming and movies we create to employee benefits/programs and social impact outreach initiatives, we believe that opportunity, access, resources and rewards should be available to and for the benefit of all. Paramount is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, creed, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, and Veteran status.
If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to use or access. https://www.paramount.com/careers as a result of your disability. You can request reasonable accommodations by calling 212.846.5500 or by sending an email to paramountaccommodations@paramount.com. Only messages left for this purpose will be returned.