Job Type
Full-time
Description
Marketing Director
Location: Lexington, KY
Schedule: Monday-Friday 8:30am-5pm; Full time in office: opportunity for hybrid 1 day per week after six months of employment.
Join BCN- recognized as a Top 10 Best Places to Work in Kentucky for 2 years in a row!
At BCN we are committed to a work setting that treats all team members with fairness, dignity, and respect. We offer our team members an opportunity to grow, to develop professionally, and to work in a team environment. You can help our team make a lasting difference for our families. Join #TeamBCN where your work matters and your time is valued.
We Offer:
- Competitive Pay
- Comprehensive benefits package
- Remote and Hybrid work opportunities (select positions)
- Autonomy in your workday
- Flexible Schedules to support work/life balance (select positions)
- Mileage Reimbursement for work-related driving
- Up to 24 days of PTO accrued within the first year of employment
- 8 Paid Holidays (including day after Thanksgiving and Christmas Eve)
- Educational Assistance up to $3,000 per year & College Tuition Discounts
- Free Continuing Education Credits
About the role:
The Marketing Director leads the marketing and communications function agency wide at BCN. This role is responsible for quality, efficiency and effectiveness of brand and business development activities in alignment with sales and outreach efforts. This position oversees and supervises a team of two (a marketing and a graphic design professional). This person is responsible for developing and implementing marketing campaigns for all lines of service and setting priorities aligned with BCN vision. The function includes developing and keeping updated all marketing collateral material and sales tools. Internal communication is key in this role including ongoing reporting of activities and metrics to key stakeholders.
Creativity and communication are critical to success. The successful candidate will be a self-starter with a passion for innovative campaigns and taking projects from start to finish for successful results. The Marketing Director contributes to the total BCN culture and philosophy, cultivates a supportive and inclusive work environment for all team members through continuous development, and models inclusive behavior while proactively managing bias. This person motivates and creates a career path for team members and demonstrates leadership.
Requirements
- Bachelor’s degree in marketing, communications, advertising or business-related field.
- 8+ years of proven experience in marketing and communications management. Community outreach experience preferably in healthcare preferred.
- 4+ years proven success in a management role, leading a team of professionals toward a common vision and objectives. Ability to motivate and support others in skill and career growth.
- Proven track record in building and executing marketing campaigns that deliver results.
- Proficiency in organizing resources, establishing priorities, and producing results.
- Excellent analytical and decision-making skills; experience with critical and creative thinking. Ability to exercise judgment and discretion in confidential matters.
- Strong interpersonal skills with the ability to comfortably interact at all social and professional levels and handle various situations with calmness and stability.
- Knowledge of data systems and analytics tools and the ability to identify and utilize data and metrics to develop and improve programs and performance.
- Self-directed with the ability to work with little supervision.
- Proficiency with common computer programs (Microsoft Suite, Google Analytics, etc.)
- Employees will be expected to comply with Bluegrass Care Navigators Employee Health, infectious disease, and vaccination policies.
Salary Description
$84,731-$115,799 per year