Company Description
BLEND360 is an acclaimed, forward-thinking Data, Digital Marketing, & AI Solutions Company, dedicated to fueling remarkable outcomes for our Fortune 500 clients. Our trajectory is one of continuous expansion, emerging at the crossroads of cutting-edge analytics, data proficiency, technology, and digital marketing excellence. We are seeking a Marketing Technology Manager to contribute to our next level of growth and expansion in our Denver, CO office.
Job Description
In this role, you will be focusing on managing and optimizing our customer data platform environment. You will play a crucial part in supporting audience segmentation, data collection, and integration across various systems. The position requires both technical acumen and marketing experience, especially in the domain of customer data platforms.
What you will be doing:
- Operating the customer data platform and creating audience segments
- Collecting data signals and defining audiences
- Sending defined audiences to destinations
- Pulling customer-facing data into the customer data platform
- Collaborating with IT and media teams to ensure proper integration of data
- Working with the solution architect to design and implement solutions
- Building and defining requirements for Adobe Analytics and Journey Orchestrator (or Customer Analytics)
- Liaising with the systems integrator on the project, to ensure proper integration
Qualifications
Required Skills:
- 3+ years of experience in customer data platform environments
- 3+ years of marketing experience
- Strong technical expertise in proof-of-concept build-outs
- Strong business focus and experience defining audiences
Nice to have Skills:
- Experience working with Adobe Analytics and Journey Orchestrator (or Customer Analytics)
Tools:
- Adobe Analytics
- Journey Orchestrator (or Customer Analytics)
Education:
- Bachelor’s degree in Marketing, Computer Science, or a related field is preferred but not mandatory.
ETC:
- Excellent communication skills, both verbal and written
Additional Information
The starting hourly rate for this role is $60 per hour. Actual compensation within the range will be dependent on several factors including but not limited to relevant experience, skills, certifications, training, and location. It is not typical for an individual to be hired at or near the top of the range and determining factors for compensation are considered for each individual circumstance. BLEND360 also offers a competitive benefits program to meet the health and financial well-being of our team and their families. You can look forward to a range of benefits including medical, dental, vision, 401K, PTO, paid holidays, commuter benefits, spending accounts, life insurance, disability coverage, and EAPs.
A diverse workforce is a strong workforce
To deliver growth at BLEND360 and for our clients, we believe as a Talent Solutions Company, we have a responsibility and unique opportunity to positively impact the workforce. Diversity has played a critical role in our history, our growth, and continues to have a profound impact on our success. We are determined to have equality in the workplace, within our team and as an extension of our clients’ team.
This is not the work of the moment, and this requires continued learning and purposeful actions. We are investing resources to understand and improve the sourcing, selection and retention of the talent we hire, and ultimately the workforce we provide for our clients. We will communicate our journey in the spirit of transparency and shared learning.