Salary: $57,655.61 – $72,069.51 Annually
Location : Downtown Dallas, TX
Job Type: Full-time
Job Number: HRNCS-PUBINFCOOR-PKR
Department: Park & Recreation
Opening Date: 08/29/2023
Closing Date: 9/12/2023 11:59 PM Central
Position Purpose
Welcome to the City of Dallas!
The City of Dallas is one of the largest employers in the DFW Metroplex.
Our employees have growth opportunities and a chance to make a difference in the community.
What do we offer?
A competitive salary, five years vested pension plan, great benefits package that includes health, vision and dental insurance, pet insurance, tuition reimbursement, qualifying childcare assistance, paid time off and more.
Join our diverse workforce and help us in providing excellent service to the residents of Dallas while building a rewarding career.
Overview
The Public Information Coordinator II develops, implements, and monitors the departments communication and media presence online and through traditional media outlets to promote programs and services creating a positive impression and public awareness throughout the City of Dallas.
Essential Functions
Essential Functions
- Manages, monitors, and maintains the departmental website and intranet; assists and trains staff in content development, posting regular updates using the content management system, analytics, and evaluation, and the performance of other day-to-day website maintenance needs.
- Updates and regularly engages with the department’s social media channels; develops content, makes daily posts, monitors social interactions, develops analytics reports, and regularly evaluates the effectiveness of online communications strategies.
- Designs, creates, and produces art, graphics, and other publications using the Adobe Suite or other professional design software.
- Develops marketing materials, messaging, and content for websites, e-newsletters, and social media; assists with researching and writing articles, news releases, op-eds, blog posts, and newsletters.
- Assists in coordinating special events internally and with the community; takes photographs and video recordings at events and meetings, as needed.
- Supports, facilitates, and implements strong internal communications; develops events, messages, and materials directed toward departmental staff.
- Conducts outreach to and building relationships with media, including TV, radio, newspapers, bloggers, and others; responds to public relation concerns and conflicts through phone, email, and media.
- Prepares weekly, monthly, and quarterly reports on public relations and media activities; investigates problems and respond to complex or unusual public relation concerns and conflicts through phone, email, and media.
- Performs any and all other work as needed or assigned.
Minimum Qualifications
Experience
- 5 years minimum in marketing, outreach, or other customer based service.
Licenses and Certifications
- None
Education
- Bachelor’s Degree in Art, Graphics, Marketing, Advertising, or other related field
Supplemental Information
Knowledge and Skills
- Thorough knowledge of the principles, practices, and techniques of public relations and journalism.
- Ability to operate word processing computer programs.
- Excellent language skills including knowledge of proper grammar, punctuation, and spelling.
- Ability to speak in public and make presentations to a wide variety of groups.
- Ability to maintain harmonious relationships with public officials, volunteers, other employees, and general public.
- Knowledge of all social media and related platforms.
- Knowledge of customer service techniques to resolve problems and issues.
- Ability to design graphics and implement marketing principles to create effective communications.
- Communicating effectively verbally and in writing.
- Establishing and maintaining strong working relationships
The above statements are intended to describe the general nature and level of work performed by personnel assigned to this classification and is not necessarily an exhaustive list of all responsibilities, duties and skill required.
The salary listed on this job posting is the starting salary range; amount offered will depend upon qualifications.
To view the employee benefits offered by the City of Dallas