Senior Specialist, Sales Marketing Multicultural

Who We Are:
SiriusXM and its brands (Pandora, SXM Media, AdsWizz, Simplecast, and SiriusXM Connected Vehicle Services) are leading a new era of audio entertainment and services by delivering the most compelling subscription and ad-supported audio entertainment experience for listeners — in the car, at home, and anywhere on the go with connected devices. Our vision is to shape the future of audio, where everyone can be effortlessly connected to the voices, stories and music they love wherever they are.
This is the place where a diverse group of emerging talent and legends alike come to share authentic and purposeful songs, stories, sounds and insights through some of the best programming and technology in the world. Our critically-acclaimed, industry-leading audio entertainment encompasses music, sports, comedy, news, talk, live events, and podcasting. No matter their individual role, each of our employees plays a vital part in bringing SiriusXM’s vision to life every day.

SXM Media:
SXM Media is the gateway for marketers to the largest digital audio advertising ecosystem in North America. As the combined advertising revenue organization of Sirius XM Holdings Inc., SXM Media spans across leading owned and operated audio platforms Pandora and SiriusXM; innovative ad tech solutions powered by AdsWizz; sonic creative consultancy Studio Resonate; and an extended content network featuring exclusive monetization agreements with Audiochuck, NBCUniversal, SoundCloud, and many more. Reaching more than 150 million listeners each month, SXM Media delivers audiences the tailored brand experiences they crave while putting creators first, making it easy for every marketer to produce, plan, buy and measure across its entire audio universe.

How you’ll make an impact:
This year SXM Media launched Fluency, a cultural practice created to help advertisers elevate their media strategies. With Fluency, marketers can go beyond surface-level insights to create authentic advertising experiences rooted in culture, and apply them to their campaigns from inception through execution. As our Senior Specialist, you will be part of Fluency’s team of diverse experts, offering your insights rooted in the undercurrents of culture and creating impactful marketing campaigns that elevate SXM Media and Fluency in the industry.

What you’ll do:

  • Develop compelling sales marketing collateral (i.e., narratives, one-sheets, webinars, white papers, infographics, trade sponsorships, etc.) that amplify our audience and cultural POV.
  • Leverage internal tools to extract insights for new narratives and materials.
  • Write stories and develop materials that amplify our audience and cultural POV internally and externally, including blogs and stories on sxmmedia.com, and articles on key trade publications.
  • Present materials and insights to the sales organization and external clients.
  • Engage the sales organization to ensure marketing plans and enablement materials meet real-time needs/demands.

What you’ll need:

  • 3-4 years’ experience in a B2B marketing, consumer marketing, or media agency role.
  • Experience leading multicultural marketing efforts, with a strong understanding of the multicultural media and consumer landscape.
  • Passion and proven ability to develop compelling original written content, including presentations, short-form content, case studies, webinars, and infographics
  • Comfortable analyzing and distilling research data into actionable insights.
  • Comfortable concepting, developing, and delivering engaging presentations
  • Proven ability to work cross-functionally with internal and external stakeholders.
  • Must have legal right to work in the U.S

At SiriusXM, we carefully consider a wide range of factors when determining compensation, including your background and experience. These considerations can cause your compensation to vary. We expect the base salary for this position to be in the range of $68,500 to $84,625 and will depend on your skills, qualifications, and experience. Additionally, this role might be eligible for discretionary short-term and long-term incentives. We encourage all interested candidates to apply.

Our goal at SiriusXM is to provide and maintain a work environment that fosters mutual respect, professionalism and cooperation. SiriusXM is an equal opportunity employer that does not discriminate on the basis of actual or perceived race, creed, color, religion, national origin, ancestry, alienage or citizenship status, age, disability or handicap, sex, gender identity, marital status, familial status, veteran status, sexual orientation or any other characteristic protected by applicable federal, state or local laws.

The requirements and duties described above may be modified or waived by the Company in its sole discretion without notice.
R-2023-09-78

Job Category
Advertising and Marketing
Job Type
Full Time/Permanent
Salary
USD 68,500.00 - 84,625.00 per year
Country
United States
City
New York
Career Level
unspecified
Company
Sirius XM
JOB SOURCE
https://careers.siriusxm.com/careers/jobs/14979?lang=en-us