Job Description
Social Media Program Manager 16539 – 133276
A leading tech company is seeking a Social Media Program Manager. The successful candidate will partner with the Community Management team and Operations pillar to help manage and grow the owned social media channels, create, and implement social strategies and campaigns, and engage with players and brands, and influencers on the social media platforms. The ideal candidate is an energetic, creative self-starter with superb communication skills and a passion for gaming, and also has an understanding of current social media trends, and the ability to skillfully drive community growth and engagement. The company offers a great work environment!
Social Media Program Manager Pay and Benefits:
- Hourly pay: $40/hr
- Worksite: Leading technology and data solutions company (Remote)
- W2 Employment, Group Medical, Dental, Vision, Life, Retirement Savings Program
- 40 hours/week, 11 Month Assignment
Social Media Program Manager Responsibilities:
- Partner with the Community Management team and Operations pillar to help manage and grow our owned social media channels, create, and implement social strategies and campaigns, and engage with players and brands, and influencers on our social media platforms.
- Manage the content calendars, scheduling, drafting copy, and posting on our social media channels, as well as monitor (including potential for light moderation duties) analytics and reporting.
- Design and implement social media strategy that resonates with our diverse and global audience and is aligned with the company’s overarching brand, one of voice, and social strategy.
- Define channel priorities, and set goals, and targets, aligning to business goals and audience insights.
- Create social media campaigns for key beats in partnership with our Marketing, PR, and Game teams.
- Host content ideation and team brainstorms.
- Generate and publish social content and engage with audiences daily.
- Curate user-generated content (UGC) and identify potential influencers, creators, and customer voices to highlight and work with.
- Provide strategic recommendations and support for Creative Team in the conceptualization and execution of assets for social media.
- Track and report on channel and content performance, setting benchmarks and contributing to campaign reporting dashboards.
- Manage the day-to-day operations of social media handles, including participating in content brainstorming sessions, keeping an eye on sentiment, responding to comments, filling any moderation gaps, creating, and scheduling social media copy, and regular reporting of performance, social listening themes and learnings.
Social Media Program Manager Qualifications:
- 5+ years of experience in social media strategy planning, goal setting, and implementation.
- 5+ years of experience in a major game publisher.
- 3-5+ years of experience in a social media role.
- Experience managing high-volume social media channels for well-known video game publishers, video game equipment manufacturers, or similar organizations within/supporting the gaming sector is mandatory.
- Exceptional knowledge of social media, which means you stay up to date with new trends and features.
- Understanding of community engagement and audience strategy
- Ability to influence without authority.
- Competent with Office 365 and analytics tools (Sprinklr and native social media analytics experience preferred)
- Copywriting experience for social media and an ability to easily adapt to tone of voice.
- Excellent data analysis and storytelling skills.
- Native proficiency in Spanish is highly preferred.