Title: Sr. Brand Copywriter
Location: Flexible; Open to remote
Duration: 1 Year Contract
Are you interested in working for the most iconic and well-loved sneaker brand in the world? Born in sports and made for the street, Converse is a place to explore your potential, crush boundaries and push out the edges of what can be. We seek people who can lead, grow, think, dream, and create. Our culture thrives by embracing diversity and rewarding imagination. Converse seeks achievers, leaders, and visionaries. At Converse, it’s about each person bringing their authentic self, skills, and passion to serve the daring spirit of youth.
WHO WE ARE LOOKING FOR
As a Sr. Brand Copywriter, Global, you will be adept at conveying compelling and effective brand and product stories across the marketing ecosystem. We need someone with passion, an entrepreneurial mindset, a collaborative attitude, and a desire to write the playbook as we go. The work will be challenging, never boring, and we expect you’ll be an integral part of the creative team bringing new solutions to the Converse brand.
WHAT YOU WILL WORK ON
- In collaboration with Global Brand Creative, develops and creates innovative solutions for brand and product storytelling across, but not limited to, converse.com, retail and all digital touchpoints including social.
- Partner and foster relationships with digital designers and experience strategists to tell stories for converse.com, email, paid media channels
- Understands key business goals and how to apply them to the everyday work
- Actively gain knowledge of Converse’s products and processes, trends, the consumer and overall marketplace culture.
- Works closely and cross-functionally with Sr Copy Manager, Site Experience, Brand and Geography teams to concept and execute seasonal global marketing campaigns for Converse.com
- Works collaboratively with Operations team, fellow Writers/Editors and Visual Designers
- Comprehend briefs, and execute high-quality work while meeting deadlines
- Utilizes exceptional writing skills and demonstrates innovation in creating original solutions
- Communicates and presents concepts; creates presentation materials that effectively communicate the most important message
- Be able to brief and collaborate with outside partners to execute campaigns and deliver assets
- Demonstrates knowledge of current trends
- Shares knowledge, experience and skill with other design staff; works with design counterparts to ensure continuity across digital touchpoints
- Helps acts as a resource for newer copywriters
WHO YOU WILL WORK WITH
As a Converse Global Digital Copywriter, you will work with our team of Visual Designers, Copywriters, Operations managers, UX, and Experience Strategists. You will partner closely with teams across the Digital Organization, Brand and Geography teams, to deliver creative experiences that supports digital business goals.
WHAT YOU BRING
- Bachelor of Arts in Writing, Communications, Journalism or a related field
- 4+ years of writing experience in a corporate or agency environment required, preferably as a copywriter for a major brand, e-commerce company or digital design agency
- Passion for the Converse Brand and passion for creating high-quality work
- Ability to be a self-starter and initiate projects to help form the vision of what it means to tell a story across the marketing ecosystem
- Collaborative attitude and passion for brainstorming creative solutions with writers and designers
- Creative skill set able to translate business objectives and articulate into easy-to-understand communication pieces
- Experience in writing in the digital and ecommerce space
- Ability to socialize and present creative work to cross-functional partners
- Ability to craft and develop digital content and storytelling with our Gen-Z consumer in mind
- A team player with a positive, hard-working attitude, able to inspire and challenge team members
- Expert command of the English language (including spelling, grammar, punctuation)
- Creative, bold, and digitally savvy
- Experience writing compelling and creative marketing material
- Must be a self-starter, comfortable working in a fast-paced entrepreneurial environment, organized, detail oriented, collaborative and flexible
- Writes against Brand direction and Tone of Voice style guides
- Knowledge of footwear and/or apparel design construction and terminology
- Social media experience a plus