The Sr Social Manager, Brand role on the team is an important evolution for the Brand & Editorial Social team. Alongside this small team of individual contributors, this role will lead the overall social strategy, communications and scheduling of social content across our PV US brand social handles for:
Various key original Amazon Studios title driven content, in close partnership with Amazon Studios social leads.
Various key Hub campaign activity, including social strategy for TVOD, Channels and Library for distribution across the PV brand handles.
This is a critical role for the brand social team to build strong collaboration and communication with our internal content and creative partners. With the scaling of our content delivery over the past 12-24 months and increasing monthly TVOD, Channel and Library priorities in 2024, our goal is to accelerate our social engagement for our content across all our PV-US handles.
Key job responsibilities
This Sr Brand social role is responsible for leading the strategy and communications for multiple campaigns on the PV-US social handles. They will be:
strong collaborators and communicators, with an ability to work closely with cross-functional teams to deliver the best social creative for our customers
excellent social marketers, ideally with soical platform expertise with an understanding of what drives viral social creative for our customers.
able to understand and articulate key data and analytics to drive durable learnings and strong social campaign management.
passionate content advocates (originals, TVOD, Channels, Library) able to develop social strategies to drive engagement for all our titles.
We are open to hiring candidates to work out of one of the following locations:
Culver City, CA, USA
BASIC QUALIFICATIONS
– 6+ years of professional non-internship marketing experience
– Experience using data and metrics to drive improvements
– Experience building, executing and scaling cross-functional marketing programs
– Experience communicating results to senior leadership
– Experience using Microsoft Excel to manipulate and analyze data
– Experience with Social platforms and creating social-first marketing.
PREFERRED QUALIFICATIONS
– Experience creating and executing integrated marketing lead generation campaigns using tactics that include live or virtual events, webinars, email, lead nurture programs, and CRM/sales insights
Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please visit https://www.amazon.jobs/en/disability/us.
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $112,800/year in our lowest geographic market up to $186,500/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit https://www.aboutamazon.com/workplace/employee-benefits. Applicants should apply via our internal or external career site.