Description
Vice President, Media
imre, one of Adweek’s Fastest Growing Global Agencies, is an independent marketing agency that creates purpose driven ideas that work. We’re looking for a Vice President of Media to partner with our passionate team of innovators harnessing the twin powers of optimism and empathy to turn consumers into brand believers.
If you are an ambitious, visionary leader with media strategy and planning experience, this a great opportunity to join imre’s Media team. This role will support our clients across consumer and pharma, with a passion to help them show up in new, welcome and unexpected ways.
They bring a wealth of agency experience, and are comfortable building and leading teams, devising innovative approaches, and driving flawless execution.
PRINCIPLE RESPONSIBILITIES AND DUTIES:
- Set the vision and goals for the practice, working closely with agency leadership
- Build and lead a media team rooted in digital best practices and ready to tackle the emerging media buying and planning landscape
- Work closely with agency operations to implement and manage sound financial management processes and systems
- Lead new business and organic growth opportunities, playing a key role in integrated teams while providing a unique media perspective
- Lead the agency’s transition from Social AOR into a true full-service advertising agency with a robust paid media capability
- Work closely with creative, production and strategy teams to devise groundbreaking campaigns that take full advantage of today’s tech-driven media landscape
- Maintain a pulse on the evolving social media landscape, partnering with the social team on paid support best practices
- Keep the team and agency on the cutting edge of adtech by developing and nurturing relationships with partners
- Work with teams of analysts and strategists to measure and communicate the impact and effectiveness of advertising programs
KNOWLEDGE, SKILLS AND ABILITIES REQUIRED:
- Bachelor’s Degree in Marketing, Communications or related field
- 10+ years of experience particularly in Pharma across both DTC & HCP targets
- Hands-on experience executing, managing and planning media across the digital landscape, including:
- Social – Meta, TikTok, Pinterest, Reddit, X (Twitter), LinkedIn
- Google/YouTube
- DSPs via hands-on keyboard or managed service partnerships
- Network of contacts across most prominent partners
- Proven track record leading teams of media buyers and planners to deliver industry-beating results
- Basic knowledge and understanding of reporting systems and tools like Google Data Studio and Google/Adobe Analytics
- Agency experience required
THE PERKS:
- Unlimited PTO
- Paid Parental Leave
- Remote and Hybrid Work Options
- Reduced Friday Hours Year-Round
- 401k Plan With Employer Match
- $200 Quarterly Mind/Body Bonus
- Wellness Wednesdays
- Competitive Health Insurance
- Company Paid Life & Disability Insurance
- Tuition Reimbursement Program
imre is an equal employment opportunity employer. Employment decisions are based on merit, qualifications, abilities and business needs. imre does not discriminate in employment opportunities or practices on the basis of race, color, citizenship status, national origin, ancestry, gender, sexual orientation, gender identity, age, religion, creed, physical or mental disability, marital status, veteran status, genetic information or any other characteristic protected by law. This policy governs all terms and conditions of employment, including selection, job assignment, compensation, discipline, termination and access to benefits and training.
Salary: $170,000- $200,000/year
* Salary dependant upon experience & education
#LI-Remote